Summary
Overview
Work History
Education
Skills
Accomplishments
Work Preference
Timeline
Open To Work
Hi, I’m

Krista Smith

Miami,FL
Krista Smith

Summary

Results-driven Marketing and Social Media Manager with a track record of executing successful social media campaigns that boost customer engagement. Expertise in content creation and digital marketing strategies that enhance brand visibility and drive measurable results.

Overview

2
years of professional experience

Work History

Life Media Group Marketing Agency
Greenville, North Carolina

Marketing and Social Media Manager
08.2024 - 08.2025

Job overview

  • Designed platform-specific content for Instagram, Facebook, TikTok, YouTube, and LinkedIn to boost brand visibility.
  • Executed comprehensive social media campaigns and organized content calendars for multiple brands.
  • Produced promotional videos, product photography, marketing emails, and graphics aligned with brand objectives.
  • Analyzed social media metrics to enhance visibility and engagement using SEO strategies.

Still Life Night Club
Greenville, North Carolina

Social Media Manager and Bartender
08.2023 - 08.2025

Job overview

  • Managed daily operations of social media accounts for multiple club locations, increasing Instagram engagement by 40% and TikTok followers by 60% in two months.
  • Researched industry trends and conducted competitor analysis to enhance brand differentiation.
  • Coordinated partnerships with influencers, public figures, external vendors, and local organizations to expand reach.
  • Monitored and responded to customer inquiries on social media channels in a timely and positive manner.

Tri Sigma Sorority
Greenville, North Carolina

Director of Social Events
08.2023 - 01.2025

Job overview

  • Planned and secured over 30 large-scale events through effective networking and negotiation with organizations and vendors.
  • Independently coordinated all logistics, including venue booking, catering, entertainment, and decorations based on member feedback.
  • Achieved a 25% reduction in booking costs, maintaining adherence to budget constraints.

Education

East Carolina University
Greenville, NC

Bachelor of Science from Communications
05-2025

University Overview

  • Minor in Psychology
  • Chancellor's and Dean's List
  • Graduated magna cum laude, 3.7 GPA
  • Executive Member of Tri Sigma Sorority
  • Switzerland & Italy Summer Study Abroad Program 2024
  • Member of Order of Omega National Greek Leadership & Honors Society

Skills

  • Social media strategy
  • Data and audience analysis
  • Content creation and digital marketing
  • Brand management and public relations
  • Sales strategies
  • Communication skills
  • Event planning and campaign management
  • Customer engagement and relationship management

Accomplishments

Accomplishments
Honors Award of Outstanding Achievement - PR Campaigns 4500 Capstone Project
Most Influential Leader Award - High School Dance Captain

Work Preference

Work Type

Full Time

Timeline

Marketing and Social Media Manager
Life Media Group Marketing Agency
08.2024 - 08.2025
Social Media Manager and Bartender
Still Life Night Club
08.2023 - 08.2025
Director of Social Events
Tri Sigma Sorority
08.2023 - 01.2025
East Carolina University
Bachelor of Science from Communications