Krista Kinn Wiskow
Littleton,Colorado
Summary
Apparel Designer with 16-years of experience in the golf industry, high-end resort wear and specialty retail stores. Innovative and versatile, capable of seeing projects through from concept to completion, both in creative and technical areas. Technical product knowledge including development timelines, suppliers, and fabrications.
Overview
23
23
years of professional experience
Work History
Lead Designer and Merchandiser
Garb Inc.
07.2016 - Current
- Role consists of Design from initial concept to final product for all three divisions: Garb Golf, Team and Resort for both boy and girl collections
- Develop SKU count for initial designs
- Research new trends through multiple channels
- Create color and pattern concepts that are seasonally aligned and on trend
- Design collection for both boys and girls, including polo's, dresses, bottoms, outerwear, and onesies
- Collections created in Illustrator with detailed garment information
- Tech Packs developed, including BOM and technical measurements
- Factory sourcing, request of prototypes
- Approval of all lab dips, strike offs and qualities
- Set up fittings to ensure proper fit
- Coordinate and execute photoshoots for three catalogs a year
- Strong factory communication- for tech pack tracking, costing and development
- Design PGA JRL apparel- from their “Bulk” program to “National Championship” program. For men, women and youth. National Championship is televised on Golf Channel and ESPN
- Strong communication skills-to present designs to key accounts and executives
- Detailed oriented- Strong organizational skills to be able to meet design calendar
- Ability to think big picture, out of the box in a fast-paced environment
- Meet with customers to present mockups and collect information for adjustments
- Proud supplier for PGA Championship, Ryder Cup, The US Open Golf, Tennis and The Open at St. Andrews
Lead Designer/ Director of Operations
Como Sport
02.2010 - 06.2016
- Position entailed accountability for developing lines and implementing formal design processes from initial sketch and color stories, fabric selection/ sourcing and working with factories to ensure timely delivery
- Design responsibilities included men’s knitwear, woven, second layer pieces, outerwear, and bottoms
- Sales management, accounting, and customer service
- Responsible for the complete design process, including market research, inspiration boards, color stories, and incorporating new fabrics and techniques
- Excel in CS4, Illustrator, In-Design, Photoshop
- Responsible for all tech pack development, seasonal catalogs for buyers, sales representatives, and promotional handouts
- Directing photo shoots from start to finish including printer approvals for all materials especially for color
- International experience and perspective, working closely with overseas vendors daily
- Reviewing and approving all lab dips, graphic strike offs, fabric qualities and sample production
- Inside Sales - building upon and maintaining current customers
- Outside Sales- prospecting potential customers and educating them on Como Sport
- Microsoft Excel, knowledge to develop line guides, inventory tracking spreadsheets and invoicing
- Manage sales team of ten
- Work closely with key accounts
Merchandiser
Perry Park Country Club
04.2014 - 07.2015
- Role consisted of creating a proper mix of merchandise to help maximize sales, profit margin and turnover
- Received all merchandise product through the POS system
- Provided friendly and professional customer service to members and guests, including special orders, tournaments, answering phones, tee times and member check in
- Great eye and creative touch for merchandising
Pro Shop Merchandiser
Arrowhead Golf Course
06.2000 - 01.2013
- Position entailed weekly merchandising of pro shop including receiving inventory, placing new product on the floor, switching old product around and knowing when to place items on sale
- Won Colorado Public Golf Course Merchandiser of the year in 2011
- Created weekly advertising ads and developing vignettes for the products I was promoting
- Trained employees on how to maintain a tidy pro shop and handle the product
- Professional customer service including answering calls, setting tee times, checking in customers, and up selling product
- Team player aiding in tournaments and fundraisers when needed
Executive Designer Assistant
Sport Haley
01.2007 - 02.2010
- Design Assistant for Sport Haley & Ben Hogan
- Managed cad work, lab dips, strike offs, fabric qualities, tech packs, designs, patterns, product development, colors for the groups
- Directed catalog development, including organizing photo shoots, approving all colors and material for print, for buyer’s catalog
- Proficiency with In-Design resulting in a 60 plus page catalog developed twice yearly
- Creative problem solving including working well under pressure with deadlines
- Sample fittings and photo shoots
- Sourced overseas vendors while establishing long term relationships
- Main lead for PGA show in Orlando Florida consisting of two - 2,000 sq Ft Booths ($200,000 budget), hosted sales meeting, dinners, and daily agenda’s as well as setting up, travel, hotel, and meeting spaces
- Supervised sales team of 30
- Attended three trade shows a year, the PGA, MRKET Show, and Magic, while sponsoring the Merchandiser of the Year event, and showcasing how to properly merchandise using a sample pro shop
- Media contact for PGA Magazine to market brands.
Education
Illustrator (Refresher Course) -
Arapahoe Community College
05.2023
Graphic Design
Art Institute of Colorado
11.2008
Bachelor of Science - Business Administration, International Business
Regis University
08.2005
Skills
- Color Selection and Pairing
- Vendor Relationships
- Technical Drawings
- Fashion Trends
- Fashion Design
- Design and Implementation
- Adobe Illustrator
- Retail Merchandising
- Complex Problem-Solving
- Reliability and Adaptability
Affiliations
Member of Denver Young Professionals 2010 – 2015
Member of Rocky Mountain Active 20-30 - A women's philanthropic organization, consisting of professionals between the ages of 21-39 who share a mission to raise awareness and funds for local at-risk and disadvantaged youth through annual fundraising, projects, and events. Top fundraiser each year. 2012 - 2014
Timeline
Lead Designer and Merchandiser
Garb Inc.
07.2016 - Current
Merchandiser
Perry Park Country Club
04.2014 - 07.2015
Lead Designer/ Director of Operations
Como Sport
02.2010 - 06.2016
Executive Designer Assistant
Sport Haley
01.2007 - 02.2010
Pro Shop Merchandiser
Arrowhead Golf Course
06.2000 - 01.2013
Illustrator (Refresher Course) -
Arapahoe Community College
Graphic Design
Art Institute of Colorado
Bachelor of Science - Business Administration, International Business
Regis University
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