Kristal Royal
MIAMI,FL
Summary
A results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Combines strategic thinking with hands-on experience to deliver impactful solutions and enhance organizational performance.
Overview
7
7
years of professional experience
Work History
Head of Retail
Green Ops FL, LLC DBA Jungle Boys Florida
12.2021 - Current
- Spearheaded the launch of 11 new locations, ensuring timely openings, rapid market penetration, and full compliance with safety and regulatory standards.
- Managed the state budget, allocating resources efficiently to achieve financial accountability, resulting in EBITDA 43% favorable to budget by 1.3M in our most recent month.
- Led state-specific operational initiatives, including pricing strategies, product launches, and competitive analysis, leading the market in oz sold per store each quarter since the inception of the first location.
- Oversaw cultivators, processors, and other dispensary partners across Florida, conducting compliance spot checks and ensuring adherence to SOPs, cash management, and inventory protocols.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Regional Director of Operations
Green Thumb Industries
02.2020 - 11.2021
- Oversaw operations across 8 stores, generating annual sales revenue of $125 million with a 10% labor-to-sales ratio, ensuring efficient use of resources while maintaining high profitability.
- Spearheaded the launch of Home Delivery and Curbside Pickup services during COVID-19, optimizing sales while ensuring full compliance with state regulations. Successfully onboarded the appropriate POS and technology systems to support seamless operations.
- Managed the successful launch of 3 new retail locations, overseeing site selection, build-out, staffing, and operational readiness, including the first California license for GTI.
Cannabis Consultant
Self
01.2018 - 12.2021
- Focused on state compliance, successfully resolving regulatory issues and implementing operational improvements to maintain license standings in a Nevada medical cultivation facility.
- Supported Michigan Group, Fluresh, in winning a retail license application in Grand Rapids, contributing to a successful expansion in 2019-2020.
- Played a key role in new business development for a Multi-State Operator (MSO), The Source, securing future brand partnerships to expand into Florida.
Education
Bachelor of Science - Business Administration, Marketing
University of Nevada - Las Vegas
Las Vegas, NVSkills
- Performance Analysis
- Merchandise planning
- Promotional planning
- Business Analytics
- Customer experience
- Sales Tracking
- KPI Tracking
- P&L Management
- Store operations
Timeline
Head of Retail
Green Ops FL, LLC DBA Jungle Boys Florida
12.2021 - Current
Regional Director of Operations
Green Thumb Industries
02.2020 - 11.2021
Cannabis Consultant
Self
01.2018 - 12.2021
Bachelor of Science - Business Administration, Marketing
University of Nevada - Las Vegas
Similar Profiles
Deonti CharlesDeonti Charles
General Manager at Trickum Ops LLC Dba BojanglesGeneral Manager at Trickum Ops LLC Dba Bojangles
David JimenezDavid Jimenez
Area Director at Icahn Automotive Group, LLC, DBA Pep BoysArea Director at Icahn Automotive Group, LLC, DBA Pep Boys
Melissa SosaMelissa Sosa
Client Service Administrator at Evans Holdings LLC, DBA Landscape FloridaClient Service Administrator at Evans Holdings LLC, DBA Landscape Florida