Kristen Mavaro
Staten Island
Summary
Experienced Wholesale Account Executive with 4+ years in showroom operations, account management, and brand development. Proficient in driving revenue growth, cultivating long-term relationships, and expanding brand presence within the fashion industry. Exceptional leadership and organizational skills that enhance productivity, improve team performance, and optimize results.
Overview
5
5
years of professional experience
Work History
Wholesale Account Executive
Archetype Showroom
01.2024 - Current
- Build and sustain strong, long-lasting relationships with key accounts including FWRD, ShopBop, Nuuly, Anthropologie, Revolve, and La Maison Simons, securing continuous sales growth and brand visibility across platforms
- Facilitate direct sales efforts for multiple brands, resulting in obtaining over 45 new wholesale partnerships within one year, strengthening brand recognition and accelerating market expansion
- Recruit, train, and mentor new interns, overseeing their development in a showroom environment and assigning tasks to maximize productivity and team cohesion
- Monitor and assess competitor activities and industry trends, providing insights to the team for refining product offerings and marketing approaches
Account Coordinator
Archetype Showroom
05.2022 - 12.2023
- Led market appointments, buyer outreach, and sales efforts for CHIMI Eyewear, resulting in a 53% sales increase within less than two years
- Prepared and processed essential documentation, including price lists, copy requests, specification forms, and pre-class sheets for top-selling brands such as Stand Studio, Stine Goya, and Munthe
- Managed showroom operations by overseeing deliveries, returns, and maintaining an organized fashion sample closet, while efficiently tracking sample inventory and traffic
Account Assistant
Archetype Showroom
02.2021 - 04.2022
- Supported the sales team during market appointments, ensuring a seamless experience for buyers by accurately entering product selections onto the respective platforms for each brand
- Assisted in the preparation and presentation of seasonal collections, ensuring all samples were on hand and readily available for market appointments
- Updated and maintained prospect and target lists for all brands, and created tailored email templates for buyer outreach to enhance communication efforts
Social Media/PR Intern
Alzerina Jewelry
04.2020 - 08.2020
- Collaborated with the social media team to develop and execute product promotions across all digital platforms, driving brand awareness and engagement
- Managed the upload and optimization of new products on the company website, Etsy, and Amazon, ensuring consistency across all online channels
- Monitored and analyzed key performance metrics (KPIs) such as engagement rates, website traffic, and conversion rates to assess the effectiveness of social media campaigns
Education
BA - Fashion Business Management
Fashion Institute of Technology, SUNY
New York, NY12.2019
Skills
- Proficient in Microsoft Office Suite
- Wholesale Sales Platforms: JOOR, NuOrder, and SPY
- Collaborative Team Leadership
- Market Research and Trend Analysis
- Wholesale Operations
- Sales Training and Development
- Brand Strategy and Positioning
- Social Media Marketing and Brand Engagement
- Account Relationship Management
- Product Knowledge and Presentation
Timeline
Wholesale Account Executive
Archetype Showroom
01.2024 - Current
Account Coordinator
Archetype Showroom
05.2022 - 12.2023
Account Assistant
Archetype Showroom
02.2021 - 04.2022
Social Media/PR Intern
Alzerina Jewelry
04.2020 - 08.2020
BA - Fashion Business Management
Fashion Institute of Technology, SUNY
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