Kristen Smith
Wickliffe,Ohio
Summary
Project management professional with track record of delivering high-impact projects in diverse environments. Adept at driving project timelines and ensuring quality outcomes through strategic planning and execution. Highly collaborative, adaptable, and committed to team success and client satisfaction.
Overview
13
13
years of professional experience
Work History
Project Manager
Marketing Communications Resources
01.2023 - Current
- Manages end-to-end execution of over 90 direct mail campaigns, varying in size and scope, ensuring adherence to project timelines, budgets, and quality standards
- Coordinates cross-functional collaboration with design, copywriting, data analysis, software development, printing, and mailing departments to drive projects to successful completion
- Implements best practices for compliance with postal regulations, minimizing errors and optimizing delivery rates
- Cultivates and maintains strong client relationships, fostering clear communication and alignment with project objectives
- Identifies key performance indicators to assess campaign effectiveness and leverages analytical insights to maximize return on investment and ensure successful execution
Bartender and Trainer
Merry Art Pub & Grille
06.2021 - 12.2022
- Developed strong guest relationships through engaging conversations and delivering exceptional customer service, enhancing overall guest experience
- Managed daily inventory and weekly liquor orders
- Facilitated smooth shift transitions through effective communication with company staff
- Demonstrated versatility as the sole bartender, overseeing all bar operations with proficiency in Toast POS system and adherence to cash handling procedures
- Provided leadership by supervising wait staff during shifts and contributed to team development by training new team members, fostering a cohesive and efficient work environment
General Manager and Event Coordinator
Astoria Café & Market
10.2016 - 06.2021
- Organized collaborative events with clients and hospitality representatives, prioritizing impactful marketing strategies, resulting in consistent annual revenue growth exceeding 25%
- Oversaw recruitment, selection, and training processes for new employees, while managing key administrative functions such as scheduling and inventory management
- Recognized for achieving high gross profit sales in 2018, 2019, and 2021, highlighting a track record of consistent success
- Devised and implemented sales competitions for staff, contributing to a notable 10% increase in annual sales, fostering a competitive and motivated team environment
- Applied inbound marketing techniques to enhance brand visibility and engagement, leveraging market trends and consumer insights to optimize marketing strategies
- Collaborated with AmpedPixel Media to design and manage the company website, ensuring a visually appealing and user-friendly online presence
- Managed and curated content for social media platforms, driving brand visibility and engagement to expand audience reach and foster community engagement
- Conducted in-depth market research and analysis to identify emerging trends, consumer behavior patterns, and competitor activities, informing strategic decisions and fostering innovation for sustainable growth
Marketing Manager
Quaker Steak & Lube
07.2011 - 04.2017
- Devised and executed strategic marketing plans to align with company objectives, driving brand awareness, lead generation, and customer acquisition
- Orchestrated integrated marketing campaigns across diverse channels, including digital, social media, email, and traditional avenues, ensuring cohesive messaging and maximum reach
- Provided leadership and guidance to a team, fostering collaboration and ensuring the successful implementation of marketing initiatives
- Effectively managed a marketing budget of $8,000, optimizing resource allocation and meticulously tracking ROI to drive performance and maximize results
- Nurtured valuable partnerships with media partners and vendors, leveraging collaborative opportunities to amplify marketing impact and expand brand reach
- Represented the company at industry events, elevating brand visibility and establishing connections with key stakeholders to foster business growth and opportunities
Education
Bachelor of Business Administration - Marketing
Cleveland State University
Cleveland, OhioSkills
- Project management
- Project planning and development
- Microsoft office suite expert
- Verbal and written communication
- Business analysis
- Customer relations specialist
- Risk management
- Social media marketing
- Volunteer management
- Direct mail campaigns
- Teamwork and collaboration
- Time management
Accomplishments
Volunteer of the Year Award — 2024
- Recognized as "Volunteer of the Year" for outstanding dedication to supporting the organization's mission and initiatives.
Timeline
Project Manager
Marketing Communications Resources
01.2023 - Current
Bartender and Trainer
Merry Art Pub & Grille
06.2021 - 12.2022
General Manager and Event Coordinator
Astoria Café & Market
10.2016 - 06.2021
Marketing Manager
Quaker Steak & Lube
07.2011 - 04.2017
Bachelor of Business Administration - Marketing
Cleveland State University
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