Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
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Kristin Barrett Savage

Kristin Barrett Savage

Houston,TX

Summary

Accomplished professional with a strong background in project management and cross-functional team leadership. Known for implementing process improvements that significantly reduce costs while maintaining quality, ready to leverage expertise to enhance operational outcomes.

Overview

34
34
years of professional experience

Work History

Director of Production Services

Landry's Inc.
04.2019 - 05.2026
  • Oversaw all print production schedules to optimize resource allocation and reduce downtime.
  • Implemented process improvements that enhanced efficiency across marketing teams.
  • Led cross-functional teams to ensure alignment on project deliverables and timelines.
  • Developed training classes for staff to enhance skills and maintain operational excellence.
  • Developed detailed project timelines to track progress and ensure on-time completion of deliverables.
  • Reduced production costs through effective resource allocation and waste minimization initiatives.
  • Coordinated the efforts of multiple departments, leading to seamless production planning and execution.
  • Managed a team of vendors fostering a productive work environment that prioritized Landry's work.

Associate Director of Marketing

Landry's Inc.
01.2016 - 04.2019
  • Led cross-functional teams to implement strategic initiatives, enhancing operational efficiency and driving positive SSS AND RLP.
  • Streamlined budgeting processes, ensuring accurate financial forecasting and resource allocation for various projects.
  • Analyzed market trends to inform strategic decision-making, driving revenue growth and competitive positioning.
  • Identified process improvement opportunities, implementing solutions that reduced marketing costs.
  • Mentored junior team members, providing guidance on project management best practices and professional development strategies.
  • Led teams of up to 10 personnel, supervising daily performance as well as training and improvement plans.
  • Managed cross-functional teams for multiple large-scale projects, successfully completing each on time and within budget constraints.
  • Oversaw the execution of promotional campaigns, ensuring consistency with brand standards and messaging guidelines.
  • Prioritized tasks and allocated resources appropriately to keep teams focused and productive.
  • Oversaw annual budget planning processes, ensuring financial goals were met while maintaining optimal resource allocation across brands.
  • Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.

Senior Brand Manager

Landry's Inc.
10.2002 - 01.2016
  • Developed and executed brand strategies to enhance market presence and drive consumer engagement for Saltgrass Steakhouse and other steakhouse brands.
  • Led brand strategy development, enhancing market positioning and consumer engagement.
  • Analyzed market trends and consumer insights, informing product innovation and promotional strategies.
  • Implemented performance metrics to evaluate campaign effectiveness and optimize brand messaging.
  • Mentored junior brand managers, fostering professional growth and collaboration within the team.
  • Developed comprehensive marketing plans aligning with corporate objectives, boosting overall brand equity.
  • Implemented data-driven decision making by analyzing various metrics such as sales data, advertising performance reports, focus groups and customer feedback surveys.
  • Managed crisis communications with our PR firm during challenging situations, mitigating potential damage to company reputation.
  • Optimized budget allocation, ensuring efficient use of resources to drive sales growth and profitability.
  • Mentored junior team members to develop their skills and further their professional growth within the organization.
  • Enhanced brand awareness by developing and implementing strategic marketing plans.
  • Researched market trends to identify customer needs and preferences for strategic planning.
  • Planned, implemented, and tracked sales and marketing strategies to promote brand products.
  • Analyzed market trends and competitive landscape to inform strategic decision-making and positioning.
  • Managed integrated marketing campaigns across digital, social media, and traditional channels for brand promotion.
  • Opened 40 locations in this role, across the United States and overseas franchise.
  • Researched and identified new opportunities for product and brand development.
  • Improved website visibility through development and implementation of SEO strategies.
  • Optimized email campaigns to increase open and click-through rates.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Managed budget allocation and resource utilization to maximize marketing ROI.

Advertising Manager

Sun And Ski Sports
10.1992 - 10.2002
  • Developed and executed comprehensive advertising strategies to enhance brand visibility and market reach.
  • Managed cross-functional teams to ensure cohesive campaign execution across multiple channels.
  • Analyzed market trends and consumer insights to inform strategic advertising decisions and optimize campaigns.
  • Oversaw budget allocation for advertising initiatives, ensuring cost-effective use of resources.
  • Placed media buys across traditional channels.
  • Led cross-functional teams to enhance brand visibility and customer engagement.
  • Analyzed market trends to inform strategic planning and promotional activities.
  • Managed advertising budgets, optimizing spend for maximum ROI on campaigns.
  • Collaborated with our creative designer to produce compelling content aligned with brand objectives.
  • Collaborated with cross-functional teams to align marketing strategies with overall business goals.
  • Managed advertising budget to optimize resource allocation and maximize ROI on campaigns.
  • Oversaw creative development of promotional materials.
  • Established partnerships with media outlets to expand reach and improve ad placement effectiveness.
  • Evaluated campaign performance metrics, implementing adjustments to drive continuous improvement in results.
  • Conducted market research to inform data-driven decision-making in the development of targeted ad campaigns.
  • Oversaw budget allocation across various campaign components, ensuring maximum return on investment without overspending.
  • Wrote engaging and creative press releases for each promotion.
  • Presented campaign results to owners, highlighting successes and identifying areas for improvement.
  • Improved lead generation through meticulous targeting of key demographics.
  • Coordinated with the creative designer to develop eye-catching visuals and compelling copy for print and electronic media platforms.

Education

Bachelor of Science - Journalism

Texas Tech University
Lubbock, TX

Skills

  • Creative direction
  • Scheduling and coordination
  • Logistics management
  • Cost reduction

Accomplishments

  • Documented and resolved wasteful spending which led to average savings of $2 million per year.
  • Achieved savings through effectively helping with planning ahead on a 90 day calendar and having back ups for 911s.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Achieved additional savings by completing inventory usage with accuracy and efficiency.
  • Proficiently supervised production lines for over 600 restaurants,hotels and casinos, oversaw all paper buys, scheduled production and conducted monthly inventories.
  • Collaborated with team of 20 in the development of print menu LTO rollouts.
  • Documented and resolved excessive spending which led to massive savings weekly.
  • Achieved print on demand ordering by introducing a storefront for business cards.

Interests

  • Cooking
  • I enjoy sketching and drawing, which helps improve my creativity and attention to detail
  • Music
  • Crafting and DIY Projects
  • Drawing and Painting
  • Interior Design
  • Fashion

Timeline

Director of Production Services

Landry's Inc.
04.2019 - 05.2026

Associate Director of Marketing

Landry's Inc.
01.2016 - 04.2019

Senior Brand Manager

Landry's Inc.
10.2002 - 01.2016

Advertising Manager

Sun And Ski Sports
10.1992 - 10.2002

Bachelor of Science - Journalism

Texas Tech University