KRISTIN FILIPPI

Led the development and execution of partnership and affiliate strategies, creating and rapidly growing a profitable influencer program to enhance brand presence. Drove brand awareness through key partnerships with agencies, thought leaders, and influential industry groups. Set and managed marketing strategies, aligning with sales goals and business objectives. Established and implemented processes and tools to streamline operations, improve efficiency, and ensure cross-functional integration. Provided account management to the company’s top accounts, expanding affiliate networks and improving lead generation to drive impactful results.

• Worked effectively in fast-paced environments.
• Skilled at working independently and collaboratively in a team environment.

• Accomplished Senior Affiliate Manager with a strong track record in spearheading affiliate management initiatives and cultivating top strategic partnerships for exponential growth
• Demonstrated success as the top producer in the company
• Consistently achieve a monthly revenue that surpasses the closest-ranking manager by more than $85,000
• Proven leadership in mentoring and training affiliate managers and fostering a collaborative team environment
• Actively shape departmental strategies to align with organizational goals for sustained success in the dynamic affiliate marketing landscape

• Experienced marketing strategist with a proven track record in overseeing comprehensive marketing campaigns for both B2B and B2C companies
• Specialized in brand management, sales channel development, and driving sales growth
• Proficient in managing multi-channel ecommerce businesses, identifying new product opportunities, and establishing strategic partnerships
• Developed innovative marketing campaigns to enhance brand recognition.
• Increased lead generation with the implementation of targeted content marketing strategies.

• Successfully established and scaled a multimillion dollar, cross-platform e-commerce venture
• Proficiently oversaw end-to-end operations, including seamless fulfillment processes
• Demonstrated adeptness in product procurement, fostering valuable strategic alliances, and skillfully navigating contract negotiations
• Managed day-to-day business operations.
• Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.

• Steered the financial performance of a high-impact $46 million division, where I led both international and domestic sales efforts
• Spearheaded the identification and pursuit of acquisition opportunities, crafting and implementing strategies tailored to the K12, postsecondary, and corporate assessment markets
• Reporting directly to the President/CEO and delivered strategic insights at the executive level to drive organizational success

• Developed and executed global marketing and communication strategies for a $130 million public company
• Conceived, implemented, and analyzed diverse initiatives, enhancing market presence and fostering continued growth
• Recognized as "Executive of the Year" and a finalist for the John H Harland Pillar Award for innovatively developing and patenting a wireless assessment product, contributing to the company's technological advancement
• Enhanced organizational growth by spearheading strategic initiatives and fostering cross-departmental collaboration.
• Implemented innovative business strategies, resulting in increased market share.

• As VP of Corporate Strategy and Business Development, played a key role in the executive team, leading innovative product/service development and spearheading strategic expansion, including three significant acquisitions
• Recognized for inventing groundbreaking wireless assessment technology, securing three patents
• Successfully launched global sales efforts, generating over $2 million in sales within the initial8 months

• Results-driven Director of Marketing Programs strategically aligning communication strategies to advance corporate objectives
• Orchestrated impactful PR campaigns, fostering brand recognition and stakeholder engagement
• Excelled in driving integrated marketing initiatives, cultivating partnerships, and optimizing media relations
• Recognized with the prestigious "Management Excellence" award for outstanding leadership and achievements
• Led strategic planning initiatives to align business objectives with market trends.
• Oversaw cross-functional teams to achieve seamless project execution and delivery.

• Strategically led and crafted national sales training programs, specializing in initiatives to enhance team effectiveness, drive revenue growth, and expand market reach
• Directed team operations to ensure smooth daily workflows and meet organizational goals.
• Improved team productivity by implementing streamlined processes and workflows.
• Evaluated staff performance for identifying areas of improvement and fostering professional growth.

• Led and managed a team of software engineers, focus included reinvigorate development efforts, surpass customer expectations, and ensure timely project deliveries
• Recruited specifically for the role to bring development back on track and exceed customer needs
• Improved team productivity by implementing efficient workflow strategies.
• Managed cross-functional teams to deliver projects on time and within budget.

• Experienced Product Manager with a passion for delivering innovative solutions
• Proven track record of successfully guiding cross-functional teams throughout the product lifecycle, from ideation to launch
• Adept at market analysis, requirement gathering, and translating customer needs into actionable product features
• Skilled in prioritizing tasks, managing timelines, and ensuring alignment with company goals
• Exceptional communicator and collaborator, adept at fostering productive relationships with stakeholders, developers, and designers
• Dedicated to driving user-centered design and enhancing product usability
• Improved user experience by collaborating closely with design and development teams on UI/UX enhancements.

• As Senior Corporate Sales Manager for an all-suites hotel, consistently exceeded sales goals by over35%, emphasizing long-term stays in the corporate market
• Cultivated strategic relationships to position the hotel as the preferred choice for corporate clients seeking an elevated experience
• Implemented proactive and strategic approaches that contributed to increased revenue and the hotel's overall success
• Constantly explored innovative ways to enhance the property's appeal, ensuring it remained a top choice for extended stays in Anaheim

• Led sales and coordination for large corporate events as Senior Corporate Sales Manager, collaborating with major clients like American Express for full fleet engagements
• Consistently exceeded sales targets and worked with the Newport Beach General Manager to develop and implement effective sales strategies, contributing to the company's standing as a premier choice for corporate events