Kristin Hedgecock
Lincoln,NE
Summary
Analytics leader with extensive experience at CompanyCam, specializing in data strategy and governance. Proficient in Snowflake and self-service analytics, enhancing organizational data literacy and promoting collaboration across teams. Scaled analytics capabilities to improve predictive insights and operational efficiency, resulting in significant engagement metric improvements.
Overview
14
14
years of professional experience
Work History
VP of Enterprise Analytics
CompanyCam
Lincoln, NE
12.2025 - Current
- Partnered with CFO to inform financial strategy and enhance decision-making.
- Streamlined executive reporting processes to improve cross-disciplinary alignment and governance.
- Established organizational governance frameworks to ensure consistency in key metrics and reporting.
- Established hybrid analytics framework to empower analysts as strategic partners.
VP of Analytics & IT
CompanyCam
Lincoln, NE
06.2024 - 12.2025
- Established scalable self-service data access, enhancing user autonomy while developing predictive analytics and enabling AI functionalities.
- Collaborated with Finance, Product, and Engineering to align analytics and IT strategies, ensuring support of corporate priorities.
- Oversaw IT operations, security, and compliance, maintaining reliability and readiness for audits.
- Secured Series C investment through provision of data-driven insights to prospective investors.
Director of Analytics
CompanyCam
Lincoln, NE
01.2023 - 06.2024
- Scaled analytics function through integration of analytics engineering and data science, resulting in enhanced analytical depth.
- Overhauled Snowplow event tracking to increase reliability of product analytics, facilitating more informed decision-making.
- Built repeatable frameworks for A/B testing, lifecycle analytics, and feature adoption insights.
- Elevated organization-wide data literacy and streamlined documentation practices, fostering a more robust data-driven culture.
Analytics Manager
CompanyCam
Lincoln, NE
10.2021 - 01.2023
- Developed data infrastructure for CompanyCam using Snowflake, dbt, and Metabase, supporting scalable analytics.
- Collaborated with Finance to unify ARR and revenue metrics, improving reporting accuracy and decision-making.
- Established data governance, QA, and modeling standards, enabling self-service analytics across the company.
Data Analyst
Mixmax
San Francisco, Remote
04.2020 - 10.2021
- Established Mixmax's first analytics infrastructure as sole data analyst, collaborating with data engineer to support data-driven decisions.
- Implemented dbt and Looker, enhancing accessibility and accuracy of business data for informed decision-making.
- Built scalable revenue analytics and automated reporting in partnership with Director of Finance, improving financial insights.
- Created dashboards that connected customer engagement and revenue, enabling proactive insights for Customer Success.
- Advocated for Snowflake and modern ELT architecture, enabling long-term scalability for data operations.
Data Analytics Manager
Hudl
Lincoln, NE
12.2018 - 03.2020
- Implemented Looker and Redash for self-service reporting, enabling predictive insights for renewal strategies.
- Analyzed data trends, enabling informed strategic decision-making.
- Collaborated with cross-functional teams to develop tailored analytics solutions.
- Managed data visualization projects, enhancing reporting capabilities through industry-standard tools.
- Led and developed team of analysts to support Marketing, Customer Success, and Product initiatives.
Data Analyst
Hudl
Lincoln, NE
09.2017 - 12.2018
- Analyzed user data to uncover actionable trends and patterns for product enhancement.
- Developed interactive dashboards with data visualization tools to deliver clear insights.
- Modeled engagement data that informed company-level goal shifts, increasing engagement from 64% to 70%.
- Led migration of 500+ employees to Looker, providing training and creating documentation.
- Collaborated with cross-functional teams to specify data requirements, ensuring alignment with project goals.
Support Engineer
Hudl
Lincoln, NE
01.2016 - 09.2017
- Provided technical support to users for video analysis tools.
- Collaborated with teams to troubleshoot software issues effectively.
- Educated customers on product features and best practices.
- Developed and maintained Support reporting pipelines in Redash to enhance data visibility; collaborated with Product to evaluate bug impact on Support.
Campaign Analyst III
Blackbaud, Inc.
Lincoln, NE
03.2012 - 01.2016
- Analyzed campaign data to identify trends, informing strategic adjustments.
- Collaborated with cross-functional teams to create targeted marketing initiatives.
- Utilized CRM tools to manage and segment target audiences effectively.
- Automated QC scripts, improving client delivery processes and earning Customer Focus Award (Aug 2015) for excellence.
- Led client onboarding to Blackbaud's data ecosystem, facilitating user integration and increasing system adoption.
Education
Bachelor of Science - Information Science
Doane University
Crete, NE01-2010
Skills
- Data Strategy
- Data Governance
- Data analysis
- Data Literacy Enablement
- Predictive insights
- Churn Prediction
- Lifecycle Analytics
- ARR & Revenue Modeling
- Product Activation
- Cross-functional collaboration
- Executive Partnership
- Strategic planning
- Snowflake
- Dbt
- SQL
- Snowplow
- ELT Pipelines
- Dimensional Modeling
- Metabase
- Looker
- Amplitude
- Hex
- Redash
- Self-service analytics
Core Strengths
Data Strategy, Governance, Org Design, IT Operations, Security & Compliance (SOC2), Executive Partnership, Snowflake, dbt, SQL, Snowplow, ELT Pipelines, Dimensional Modeling, Metabase, Looker, Amplitude, Hex, Redash, Self-Service Analytics, Data Literacy Enablement, ARR & Revenue Modeling, Product Activation, Lifecycle Analytics, Churn Prediction, Predictive & Prescriptive Insights
Timeline
VP of Enterprise Analytics
CompanyCam
12.2025 - Current
VP of Analytics & IT
CompanyCam
06.2024 - 12.2025
Director of Analytics
CompanyCam
01.2023 - 06.2024
Analytics Manager
CompanyCam
10.2021 - 01.2023
Data Analyst
Mixmax
04.2020 - 10.2021
Data Analytics Manager
Hudl
12.2018 - 03.2020
Data Analyst
Hudl
09.2017 - 12.2018
Support Engineer
Hudl
01.2016 - 09.2017
Campaign Analyst III
Blackbaud, Inc.
03.2012 - 01.2016
Bachelor of Science - Information Science
Doane University