Summary
Overview
Work History
Education
Skills
Professionalassociations
Timeline
Generic

Kristin Llorente

Austin,TX

Summary

Resourceful Travel Agent passionate about providing dream experiences in leisure travel for families and providing meticulous attention to detail for corporate travelers. Strong research background and love of all things travel. Extensive career in hospitality working with clients pursuing unique vacation adventures as well as corporate retreats and meetings.

Overview

25
25
years of professional experience

Work History

Travel Agent

Travel TK
02.2020 - Current
  • Was awarded the “Pinnacle Bronze Level” for sales success for KHM Travel- the parent company for Travel TK
  • Work closely with airlines, cruise-lines, hotels, transportation companies and travel suppliers to book travel for companies and specialize in creating exceptional itineraries for my client’s family trips, honeymoons, birthday getaways and international vacations
  • Attended tradeshows and created Social Media marketing plan to increase travel bookings during a challenging Post-Covid environment.

Director of Sales

Hyatt Place Austin Airport
01.2018 - 02.2020
  • Consistently met and exceeded REVPAR goals as well as contracted new crew business equaling over $750,000 annually.
  • Increased sales revenue by developing and implementing strategic plans and setting performance goals for sales team.
  • Achieved regional sales targets through effective territory management and relationship building with key clients.
  • Developed high-performing sales teams through targeted recruitment, training, mentoring, and coaching activities.

Senior Sales Manager

Omni Austin Hotel Downtown
09.2016 - 01.2018
  • Responsible for meeting and exceeding annual sales goal of $2.2 million
  • Exceeded annual goal by 167% in 2016
  • Tasked with growing Texas and Southeast market which includes all corporate, association and SMERF business for the hotel.

Sales Manager

Main Event Entertainment
03.2015 - 09.2016
  • Consistently exceeded budget producing the highest holiday sales in center history.
  • Led team of Sales Coordinators and set achievable goals to ensure continued success including achieving 120% of budget in historically low producing quarter
  • Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.

Director of Development

Pretend City Children’s Museum
05.2012 - 02.2015
  • Increased fundraising revenue by implementing innovative donor engagement strategies and targeted campaigns to include Poker Tournaments, Golf Tournament,s and Gala) from 2012 to 2014 raising over $1.5 million dollars
  • Oversee the special events sales and marketing strategies, including overseeing the Party Host staff and Party Supervisor
  • Managed budgets, forecasts, and financial reporting to ensure responsible allocation of resources toward mission-critical initiatives.

Associate Director of Special Events/Facility Rentals

Pretend City Children’s Museum
05.2011 - 05.2012
  • Responsible for developing and implementing all special events sales and marketing strategies and managing Party Host staff and Party Supervisor during all special events
  • Responsible for the entire booking process with the client; soliciting, contracting, detailing, and coordinating the event day of
  • Partnered with local caterers and meeting planners to capture new clientele

Director of Sales & Marketing

Crowne Plaza – Anaheim Resort
01.2007 - 03.2011
  • Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.
  • Generated and developed business relationships with local companies and executives to create new business and revenue streams for the hotel
  • Created company-wide marketing initiatives and led the restructuring of website to garner more business and market share.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships
  • Collaborated with upper management to set the budget for property, implement continuous improvements, and exceed team goals.

Senior Sales Manager

Anaheim Hilton & Towers
01.2006 - 01.2007
  • Responsible for largest market segment for hotel
  • Exceeded annual sales targets of over $2 Million in revenue consistently by maintaining a proactive approach to lead generation and pipeline management.
  • Collaborated closely with marketing teams to develop targeted campaigns that drove significant increases in qualified leads and overall sales performance.

Sales Manager

Crowne Plaza Anaheim Resort
01.2004 - 01.2006
  • Surpassed overall yearly sales goal by 156% in 2006
  • Ranked in Top 3 for Sales productivity for Pacific Hospitality Group - 2006
  • 2005 & 2006 Pacific Hospitality Group Pinnacle Award Recipient.

Sales & Marketing Manager

Ralph Brennan’s Jazz Kitchen restaurant
01.2000 - 01.2004
  • Responsible for all Inside and Outside Sales Efforts for special events and holiday parties
  • Consistently exceeded yearly sales goal
  • Developed sales initiatives that were implemented company-wide and created new marketing collateral and advertising.

Education

California State University, Fullerton
Fullerton, California

Skills

  • Itinerary Planning
  • Travel industry expertise
  • High volume environments
  • Geography Knowledge
  • Travel research
  • Relationship Management

Professionalassociations

  • 2016, 2017, MPI Texas Hill Country Chapter, Board Member
  • 2011, 2012, ISES Orange County Chapter, Board Member
  • 2009, 2011, HSMAI-Los Angeles, Board Member
  • 2004, 2011, California Society of Association Executives, Member
  • 2004, Present, Meeting Planners International, Member Southern California and Orange County Chapters

Timeline

Travel Agent

Travel TK
02.2020 - Current

Director of Sales

Hyatt Place Austin Airport
01.2018 - 02.2020

Senior Sales Manager

Omni Austin Hotel Downtown
09.2016 - 01.2018

Sales Manager

Main Event Entertainment
03.2015 - 09.2016

Director of Development

Pretend City Children’s Museum
05.2012 - 02.2015

Associate Director of Special Events/Facility Rentals

Pretend City Children’s Museum
05.2011 - 05.2012

Director of Sales & Marketing

Crowne Plaza – Anaheim Resort
01.2007 - 03.2011

Senior Sales Manager

Anaheim Hilton & Towers
01.2006 - 01.2007

Sales Manager

Crowne Plaza Anaheim Resort
01.2004 - 01.2006

Sales & Marketing Manager

Ralph Brennan’s Jazz Kitchen restaurant
01.2000 - 01.2004

California State University, Fullerton

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Kristin Llorente