Kristine Castel
Davenport,IA
Summary
Highly organized and motivated Account Executive with demonstrated track record of building relationships with clients, developing successful sales campaigns, and managing teams of account managers. Expert in both the vendor and retail side of the Automotive Industry. Skilled in financial analysis, customer service and problem-solving. Experienced in coordinating activities with various departments to achieve strategic objectives.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Account Executive
Preferred Warranties Inc.
12.2022 - Current
- Maintained book of business while consistently growing territory. Adding 2 new customers on average per month.
- Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients. Over 100% achievement to goal each month. (Averaged 124%)
- Streamlined account management processes for increased efficiency and improved client retention rates.
- Collaborated with cross-functional teams to develop comprehensive marketing strategies, resulting in increased brand awareness and revenue growth.
Territory Manager
PBS Systems
03.2021 - 11.2022
- Expanded territory coverage by strategically identifying and targeting high-potential accounts for DMS.
- Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
- Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
- Implemented successful sales strategies to drive revenue growth and exceed quarterly quotas consistently.
DNI Specialist /Product Manager
CallRevu
07.2019 - 04.2020
- Managed portfolio of all DNI (Dynamic Number Insertion) customers, collect data, create custom and standard reports through Google Analytics and Google Data Studios
- Perform reviews based on performance/KPI, ROI and Best Practices
- Upsell service levels and ancillary programs, additional stores, fixed ops, etc.
- Enhanced team productivity by streamlining processes and implementing time-saving strategies.
- Developed strong client relationships through consistent communication and attentive service.
Regional Sales Manager
AutoAlert
01.2018 - 11.2018
- Managed portfolio of over 780 dealerships
- Perform reviews based on performance/KPI, training & compliance
- Signed over $1.2 million in initial 2 month addition of FordAlert
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
Regional Sales Director
ELead CRM
09.2015 - 01.2018
- Managed portfolio of 180 accounts, $4.5 million annual sales
- Identify profit and/or process leaks and implement fixes
- Prospect & conduct face to face sales presentations with current and potential clients to increase revenue
- Boosted regional sales by implementing targeted marketing strategies and fostering strong client relationships.
- Developed and executed sales plans for consistent growth in revenue and profitability.
Finance Director/Sales Mgr
Krieger's GM
09.2014 - 09.2015
- Increased F&I profit by 87%
- Managed/Trained team of 7 salespeople
- Performed sales and compliance meetings
Regional Sales Mgr
Dealertrack DMS
01.2010 - 04.2014
- Among the top sales performers in 2011, 2012, 2013
- Director's Club (110.9% attainment to annual goal)
- President's Club (149.7% attainment to annual goal)
- Consistently outperformed quarterly & annual sales goals
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
Education
Skills
- Account Management
- Contract Negotiation
- Data Analysis
- Customer Relationship Management
- Process Maximization and Training
- Sales and Sales Training
- Pipeline Management
- Lead Generation
- Revenue Generation
- Market Development
- Needs Assessment
- Written and Verbal Communication
Certification
- Google Analytics
- Google Analytics Expert
- Google Ad Words
- Google Data Studios
- Social and Digital Marketing
- SEO
- Trigger Event Communication Platforms
References
Available upon request.
Timeline
Account Executive
Preferred Warranties Inc.
12.2022 - Current
Territory Manager
PBS Systems
03.2021 - 11.2022
DNI Specialist /Product Manager
CallRevu
07.2019 - 04.2020
Regional Sales Manager
AutoAlert
01.2018 - 11.2018
Regional Sales Director
ELead CRM
09.2015 - 01.2018
Finance Director/Sales Mgr
Krieger's GM
09.2014 - 09.2015
Regional Sales Mgr
Dealertrack DMS
01.2010 - 04.2014
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