Kumail S Mir
Schaumburg,IL
Summary
Results-driven General Manager with extensive experience in driving growth through strategic sales and digital marketing in the tobacco industry. Skilled in enhancing client relationships and leading cross-functional teams to achieve business objectives. Proven expertise in e-commerce strategies, data-driven decision-making, and operational efficiency.
Overview
11
11
years of professional experience
Work History
General Manager (Tobacco)
Global Wholesale Inc
Bradenton, FL
06.2023 - Current
- Developed and implemented business, sales, and marketing strategies to drive growth and profitability
- Oversee daily operations, ensuring efficiency across all departments
- Led and motivated teams to achieve performance and revenue targets
- Built and maintained strong client relationships to expand business opportunities
- Optimized CRM systems to track sales performance, customer interactions, and pipeline management
- Analyze CRM data to identify trends, optimize sales strategies, and improve customer retention
- Develop and oversee SEO strategies to improve online visibility and lead generation
- Collaborate with marketing teams to create targeted digital campaigns and content strategies
- Monitor and analyze website traffic, conversion rates, and digital marketing KPIs
- Manage financial performance, budgeting, and cost control
- Ensure compliance with company policies and industry regulations
- Identify new business opportunities and drive revenue growth
- Report key performance metrics to senior leadership and stakeholders
- Coordinated and directed activities of businesses or departments concerning production, pricing and sales.
- Directed safety operations and maintained clean work environment to adhere to FDA and OSHA requirements.
- Monitored financial performance and identified areas for improvement in cost savings and revenue generation.
- Implemented campaigns and promotions to help with developing goods and services.
- Conducted market research to identify trends, opportunities, and threats in the industry.
- Appraised inventory levels on frequent basis, ordering new merchandise to keep quantities well-stocked.
- Implemented successful business strategies to increase revenue and target new markets.
- Prepared staff work schedules and assigned team members to specific duties.
- Analyzed market trends to inform business decisions and strategies.
- Forecasted customer demand to set prices or credit terms for goods or services.
- Delivered exceptional client experiences through hands-on leadership of associates and managers.
- Coordinated training activities for employees to ensure compliance with company policies and procedures.
- Resolved customer complaints quickly while maintaining high quality standards of service delivery.
- Trained employees on duties, policies and procedures.
- Trained and mentored new hires in customer service excellence and CRM software usage.
- Conducted user testing with customers to assess usability of CRM interface.
- Established and maintained CRM databases, ensuring data accuracy and compliance.
- Assisted in setting up automated processes within the CRM system to improve customer experience.
National Account Manager (Tobacco)
HS Wholesale LTD
Addison, IL
06.2018 - 05.2023
- Build and maintain strong relationships with key national clients
- Develop and execute strategic sales plans to drive revenue growth
- Negotiate contracts, pricing, and service agreements
- Analyze market trends and identify business opportunities
- Collaborate with internal teams to ensure customer satisfaction
- Track account performance and prepare sales reports
- Resolve client issues and enhance account retention
- Grew brand awareness by increasing market penetration with customer-focused approaches.
- Provided timely customer service resolution for all escalated issues from national accounts.
- Collaborated with marketing team to create promotional campaigns for each account.
- Generated new ideas for product offerings based on feedback from customers in the retail industry.
- Monitored competitive activity within the retail industry and adjusted strategies accordingly.
- Directed and coordinated products, services and sales activities.
E-Commerce Business Development Manager (Cameras)
Amcrest Technologies
Houston, TX
01.2014 - 06.2018
- Develop and execute strategies to drive e-commerce sales and market growth
- Monitor sales performance and optimize revenue through targeted campaigns and partnerships
- Build and maintain relationships with e-commerce partners, suppliers, and distributors
- Enhance customer experience and resolve issues to increase satisfaction and retention
- Analyze data to track performance and generate actionable insights for management
- Collaborate with product, marketing, and IT teams to ensure product alignment and platform performance
- Lead cross-functional teams and manage e-commerce budgets for maximum ROI
- Established ambitious goals for employees to promote achievement and surpass business targets.
- Coordinated Daily Field Reports (DFRs) and distributed to clients.
- Negotiated contracts with vendors, suppliers, partners, and customers.
- Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
- Led cross-functional teams to drive project completion and ensure alignment with strategic goals.
- Collaborated with cross-functional teams including marketing, operations, finance.
- Maximized online presence by onboarding seller and vendor accounts with high-traffic retail websites like Target.com, Walmart, Jet, and Home Depot.
Education
Master of Business Administration (MBA) - General Business
Western Governors University
01.2022
Bachelor of Business Administration (BBA) - Supply Chain Management
University of Houston
01.2015
Skills
- E-commerce strategy & growth
- Sales performance analysis & forecasting
- Digital marketing (SEO, PPC, social media)
- Account & relationship management
- Contract negotiation & vendor management
- Customer experience optimization & service
- Cross-functional collaboration & team leadership
- Budgeting, P&L management & financial oversight
- Sales strategy development & execution
- Data-driven decision making & reporting
Affiliations
- Built a responsive e-commerce site with frontend and backend.
- Utilized BigCommerce/Shopify/Magento/AWS made websites to manage products, users, and orders efficiently.
- Integrated payments and secure authentication gateway systems.
- Implemented SEO strategies and Google Analytics tracking, boosting organic traffic.
- Launched targeted ads (Google, Facebook), increasing site traffic by 30%.
- Developed email marketing & abandoned cart automation, improving retention by 15%.
- Optimized checkout UX, reducing cart abandonment by 25%.
- Arranged and Implemented Shipping Carriers using Ship Station and WorldShip for UPS and Fedex.
References
References available upon request.
Timeline
General Manager (Tobacco)
Global Wholesale Inc
06.2023 - Current
National Account Manager (Tobacco)
HS Wholesale LTD
06.2018 - 05.2023
E-Commerce Business Development Manager (Cameras)
Amcrest Technologies
01.2014 - 06.2018
Master of Business Administration (MBA) - General Business
Western Governors University
Bachelor of Business Administration (BBA) - Supply Chain Management
University of Houston
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