Kyle Dean

Managed Amazon 1P, Dropship and 3P accounts for US manufacturer of Plastic Goods- Tools, Automotive, BISS, Sporting Goods.

Restarted Account for Canada, EU market and Dormant US account. Onboarded over 100 SKUs that generated north of 2 Million in sales per year. Handled overall sales forecast and P&L for the Amazon account.

Negotiated AVNs yearly with Amazon and was able to close 3 rounds of cost increases between 2021 and 2022.

Designed and executed 7 figure marketing budget for both AMS and promotions. Resulting in over 7 ROAS for core items, 10X for Seasonal items and a highest singles sales day in history of account (Prime Day 2022)

Coordinated Monthly Account check ins with clients and quarterly business reviews to strategize on account changes and opportunities and report on progress of the account.

Generated and executed marketing and promotional plans for each account- building out budgets for AMS marketing but also promotional spend and bulk buys from Amazon.

Handled AVN negotiations with Amazon to ensure favorable agreements for clients, declining increased terms but off setting the decrease in profitability by increasing marketing spend and bulk buy acceptance.

Managed team of 3 subordinates to manage all aspects of the account, from advertising, catalog management and chargebacks and shortages.

Managed boating and fishing category at amazon. Negotiated with top vendor partners to increase profitability via cost concessions and new more profitable selection being added to platform. Resulted in top negotiator award at Amazon in 2015. Created a new process to identify and develop leads for trade shows to pin point new suppliers, and selection.

Managed 15,000 SKUs in my category ranging from small lures to boats, to sonar equipment. handled AVN negotiations and closed all negotiations with incremental wins for amazon- new selection, cost concessions, increased, marketing spend or added deal involvement.

Streamlined data reporting to upper management by building a custom 1 button report that updated monthly and generated a powerpoint that covered forecast accuracy down to the item level.

Managed forecast for 10,000 SKUs ranging from nuts and bolts to full engines. Worked with inventory planning to onboard and grow new products when new truck models would launch, this would include up to 1000s of new parts onboarding at once. Managed highly seasonal products, that were relevant for a couple months per year. reducing out of stocks by 2/3.