Kyle Rhodes

Company Overview: A premier lifestyle apparel brand dedicated to innovation, performance, and style in collaboration with the founding family of the sport.

• Played a pivotal role in the brand’s launch and expansion, driving growth from zero to 75+ wholesale accounts, including national retailers such as Scheels, Trendy Golf, Bloomingdale’s, and PGA Tour Superstore.
• Established distribution channels in elite country clubs and resorts, including Big Canyon, One & Only, and The Wynn Las Vegas, elevating brand presence in luxury markets.
• Spearheaded the successful opening of the flagship store at Fashion Island, Newport Beach, enhancing brand visibility and direct-to-consumer engagement.
• Forged key strategic partnerships with Distinguished Clubs of America and The Invited Clubs, strengthening brand influence within the premium sports community.
• Led profitable sales growth on a strict budget during a financial raise, balancing expansion with fiscal responsibility.
• Contributed to product development, line planning, and assortment strategy, ensuring market alignment and innovation in performance-driven apparel.

• Company Overview: A global leader in the sandals category, selling over 252 million pairs annually across 100+ countries.
• Manage and oversee key accounts—including Nordstrom, Bloomingdale’s, Macy’s, Zappos, Revolve, Shopbop, Von Maur, Dillard’s, Kohl’s, Hudson Bay Co., and Saks Fifth Avenue—representing 30% of company revenue.
• Utilize market analysis and trend forecasting to identify growth opportunities and drive revenue growth through strategic sales initiatives.
• Spearheaded SPS system implementation, enhancing company reporting, data accuracy, and forecasting for improved decision-making and sales performance.
• Develop go-to-market strategies, leveraging data insights to optimize product placement, assortment planning, and customer engagement.
• Streamlined the Special Make-Up (SMU) process, enabling agile responses to customer trends, aligning assortments with market demand, and boosting sales performance.
• A global leader in the sandals category, selling over 252 million pairs annually across 100+ countries.

• Company Overview: A leading apparel brand recognized for high-quality fabrics and innovative designs.
• Directed sales strategy and cultivated key national retail partnerships with Nordstrom, Nordstrom Rack, Costco, Off Saks Fifth, TJ Maxx, Burlington, and ShortPar4, generating $30M+ in revenue in 2022.
• Spearheaded brand expansion, launching new categories (wovens, outerwear, swimwear, graphic tees, etc.), evolving TravisMathew into a comprehensive lifestyle brand.
• Led the company to achieve 266% top-line sales growth over four years, solidifying TravisMathew’s market presence.
• A leading apparel brand recognized for high-quality fabrics and innovative designs.

• Managed over a $200 million annual buy plan.
• Optimized inventory turnover rates by regularly reviewing product performance data and adjusting order quantities as needed.
• Stayed informed on industry trends and best practices, continuously seeking opportunities for professional growth and development in the replenishment buyer role.
• Managed vendor contracts effectively, ensuring compliance with terms and conditions while identifying opportunities for renegotiation or consolidation.
• Supported new product launches by collaborating closely with internal stakeholders to ensure seamless integration into existing inventory systems.