Hello, I am Kylee Fredericks, a professional graphic designer with 10 years experience. Possess a history of working in deadline-driven atmospheres for lifestyle, fashion, sportswear brands. Highly proficient in all Adobe CS, and CMS platforms with knowledge in retail marketing, as well as photography and the printing process..
Overview
12
12
years of professional experience
Work History
Graphic Designer
Grace Blu Designs (Freelance)
01.2023 - Current
Designing and managing projects for print and digital collateral.
Created a repeat patterns for fabrics and wallpaper.
Aid in the creation and maintenance of design cads.
Interpret feedback focusing on developing brand strategy ideation and execution.
Collaborated with content and marketing teams to confirm design compliance with brand guidelines.
Implemented new software programs to streamline design workflow, resulting in reduced project timelines.
Digital Designer
Aerie by American Eagle Outfitters
03.2023 - 08.2023
Collaborated closely with both the marketing and development teams to ensure a consistent brand experience, researched consumer trends, market trends, and color trends while staying current with the latest trends and technologies to deliver the best possible user experience
Involved with creation of brand vision, division guidelines
Provided art direction for design reviews
Designing and managing projects for print and digital collateral
Creating a repeat patterns for fabrics and wallpaper
Aid in the creation and maintenance of design cads
Interpret feedback focusing on developing brand strategy ideation and execution.
Applied color theory and composition techniques to construct appealing designs.
Reviewed product positioning and online marketing content to identify room for improvement.
Graphic Designer
Giant Eagle
01.2022 - 01.2023
Collaborated closely with both the marketing and development teams to ensure a consistent brand experience, researched consumer trends, market trends, and color trends while staying current with the latest trends and technologies to deliver the best possible user experience
Involved with creation of brand vision, division guidelines
Provided art direction for design reviews
Designing and managing projects for print and digital collateral
Creating a repeat patterns for fabrics and wallpaper
Aid in the creation and maintenance of design cads
Interpret feedback focusing on developing brand strategy ideation and execution.
Collaborated with content and marketing teams to confirm design compliance with brand guidelines.
Implemented new software programs to streamline design workflow, resulting in reduced project timelines.
Sr. Graphic Designer
InventHelp
01.2018 - 01.2022
Collaborated with Leadership, Product Design, Marketing, and Creative teams to create brand vision, division guidelines, and art direction to produce nationwide campaigns, e-books, email newsletters, prototypes, and sample submissions, social media, websites, presentations, mobile apps, social media, blogs, Google ads, product photography, and TV-ready graphics
Create and maintain product sales aids
Worked with a group of designers to provide effective creative solutions for web, mobile, and print
Created and presented design inspiration mood boards with patterns, images, color direction, and seasonal storytelling
Used Adobe CS, Workfront, DAMS, and Figma for print and digital
Kept in alignment with deadlines for direct mail, newspaper, magazine ads, in-store signage, billboards, display ads, in-app ads, web landing pages, web graphics, illustrations and email.
Completed final touches for projects before rollout.
Completed final touches for projects such as images sizes and font selection.
Production Artist
Dick's Sporting Goods
01.2012 - 01.2017
Focused on layout and creation of front-end pages, while managing to keep templates, libraries and all company branding up to date
Prioritized workload and organized files in a fast-paced, deadline-driven environment.
Adjusted existing logos, characters, and other assets for different uses.
Created and executed creative concepts for online and print campaigns to convey specific messages.
Education
Bachelor of Science - Graphic Design
Art Institute of Pittsburgh
Art Institute Of Pittsburgh
12.2011
Skills
FIGMA
SHOPIFY
KEYNOTE
WORDPRESS
WORKFRONT
GOOGLE SUITE
ADOBE CS
SKETCHING
POWERPOINT
SALESFORCE
UX/UI DESIGN
FRONT-END WEB
Advertising understanding
Digital Image Generation
Design Team Recommendations
Trend Research
Personal Information
ReferenceOwner of Grace Blu Designs
Certification
https://kyleefredericks.myportfolio.com/
Portfolio
Timeline
Digital Designer
Aerie by American Eagle Outfitters
03.2023 - 08.2023
Graphic Designer
Grace Blu Designs (Freelance)
01.2023 - Current
Graphic Designer
Giant Eagle
01.2022 - 01.2023
Sr. Graphic Designer
InventHelp
01.2018 - 01.2022
Production Artist
Dick's Sporting Goods
01.2012 - 01.2017
Bachelor of Science - Graphic Design
Art Institute of Pittsburgh
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