Kylie Lawrence
Summary
A dedicated team player with extensive experience in leadership, customer service, visual merchandising, community management, and talent development, known for a strong work ethic and unwavering personal drive. A passionate, reliable, hard-working professional committed to empowering and developing others. Seeking an opportunity to join a dynamic team that offers challenges and the tools necessary for continuous personal and professional growth.
Overview
7
7
years of professional experience
Work History
Coach Team and Culture
Nike Inc.
Central Valley, NY
08.2022 - Current
- Lead full-cycle recruitment processes to attract, interview, and hire top talent aligned with Nike’s brand values and culture, ensuring a diverse and inclusive workplace
- Partner with corporate partners and senior leadership team to understand staffing needs, develop hiring strategies, and implement recruitment plans to meet team and organizational goals
- Champion Nike's culture by fostering a positive and collaborative work environment, promoting employee engagement, and supporting team development initiatives
- Developed and implemented onboarding programs that integrate new hires into the company culture, ensuring a seamless transition and long-term retention
- Collaborate with internal teams to assess workforce needs and ensure alignment with business objectives, driving strategic talent acquisition efforts
- Designed and executed team-building activities and programs such as critical experience and mentor programs to strengthen workplace culture and improve employee satisfaction
- Analyze recruitment and retention metrics to identify trends, address challenges, and refine hiring and engagement strategies
- Serve as an ambassador for Nike’s culture, hosting career fairs and community outreach events to strengthen the company’s employer brand and attract top talent
Community Champion
Nike Inc.
Central Valley, NY
09.2017 - Current
- Build and strengthen relationships with local communities by organizing and participating in events, programs, and initiatives that align with Nike’s brand values and mission
- Act as a liaison between Nike and community organizations, fostering partnerships that promote sport, wellness, and inclusiveness
- Represent Nike at community events, engaging with participants to create meaningful connections and drive brand awareness
- Develop and execute outreach strategies to increase participation in Nike-sponsored programs and initiatives
- Collaborate with store teams and local organizations to identify community engagement and impact opportunities
- Promote Nike’s commitment to diversity, equity, and inclusion by supporting initiatives that address local community needs
- Encourage community participation in Nike’s events and programs, resulting in increased visibility and stronger brand loyalty
- Track and report on community engagement metrics, providing insights to inform future outreach efforts
Track Stretch Athlete Recruiter
Nike Inc.
Beaverton, Remote
02.2024 - 08.2024
- Acted as the primary point of contact for all hiring needs across 30-40 stores, ensuring precise and consistent communication with store leaders throughout the hiring process
- Oversaw job postings, screened applicants to schedule interviews, coordinated background checks, and finalized offer details to streamline the candidate experience
- Updated and delivered training materials for the Talent Acquisition team and Nike, Inc
- Direct stores, ensuring alignment with hiring policies and best practices
- Collaborated with HR support functions, retail operations, talent attraction, and HR retail support partners to collectively support 300+ Nike and Converse stores across North America
- Worked closely with store managers, district leaders, and cross-functional HR partners to provide exceptional service and support throughout the US retail hiring process
- Delivered training to new store leaders and provided education on hiring process updates, fostering compliance and efficiency
- Managed additional project work delegated by the Talent Acquisition team, completing tasks accurately and within deadlines
Coach Product Lifecycle Back of House
Nike Inc.
Central Valley, NY
02.2022 - 08.2022
- Managed daily back-of-house operations, including inventory control, stockroom organization, and timely replenishment to optimize sales floor readiness
- Ensured accurate shipment processing and maintained compliance with company policies for receiving, stocking, and transferring products
- Led a team of BOH staff, providing training, guidance, and performance evaluations to foster a collaborative and efficient work environment
- Collaborated with store leadership to implement and maintain operational strategies, achieving performance goals and reducing inventory discrepancies
- Conducted regular audits to ensure safety, security, and inventory management standards compliance
- Utilized Nike-specific systems (SIM) to track inventory, monitor KPIs, and analyze stock movement to improve efficiency
- Supported the sales team by ensuring backroom accessibility and quick retrieval of products for customer needs
Coach Consumer Experience
Nike Inc.
Central Valley, NY
03.2021 - 02.2022
- Led the store’s consumer experience team, ensuring exceptional customer experiences by implementing Nike's service standards and fostering a culture of athlete-focused engagement
- Coached, mentored, and developed a high-performing team of sales associates, focusing on delivering personalized service and meeting or exceeding sales goals
- Analyzed key performance metrics, including conversion rates, average dollar per transaction, and units per transaction, to identify areas for improvement and implement strategic action plans
- Collaborated with store leadership to execute marketing campaigns, product launches, and seasonal promotions to drive traffic and boost sales
- Partnered with the Back of House team to ensure seamless product availability and timely replenishment to meet customer demand
- Maintained expert knowledge of Nike products, innovations, and technologies, training team members to communicate these features to customers effectively
- Resolved customer inquiries, complaints, and escalations promptly and professionally, ensuring satisfaction while maintaining brand loyalty
- Delivered daily and weekly sales performance updates to store leadership, contributing to strategy discussions and action plans
Coach Men’s Apparel & Equipment Visual Merchandising
Nike Inc.
Central Valley, NY
10.2017 - 03.2019
- Directed the visual merchandising strategy for the men’s apparel category, ensuring alignment with Nike’s brand guidelines, seasonal campaigns, and store objectives
- Designed and executed innovative merchandising displays that showcased Nike's products, technologies, and collections, driving customer engagement and sales
- Collaborated with cross-functional teams, including marketing, operations, and sales, to implement cohesive in-store visuals and promotional strategies
- Analyzed store traffic patterns, sales trends, and customer feedback to optimize merchandise placement and improve the shopping experience
- Trained and developed a team of visual merchandisers and sales associates to consistently execute merchandising standards across all men’s apparel zones
- Managed the floor set process, ensuring timely transitions between seasonal and promotional campaigns to maximize sales opportunities
- Conducted regular audits of visual displays and product presentations to maintain high standards of brand representation and operational compliance
- Partnered with regional and corporate merchandising teams to localize assortments and visual strategies based on consumer preferences and market trends
Education
Master of Human Resources Management -
Southern New Hampshire University
Manchester, NH03.2025
Bachelor of Psychology - Early Childhood Development, Forensic Psych, Mental Health, Applied Psych, and Addictions
Southern New Hampshire University
Manchester, NH08.2023
Associate of Arts -
SUNY Orange
Newburgh, NY12.2014
Skills
- Recruitment and Talent Acquisition
- Employee Development and Coaching
- Consumer Experience Optimization
- Community Engagement and Advocacy
- Team Building and Motivation
- Visual Merchandising Expertise
- Workforce Planning and Management
- Proficiency in Workday Systems
- Strong Organizational and Time Management Skills
Timeline
Track Stretch Athlete Recruiter
Nike Inc.
02.2024 - 08.2024
Coach Team and Culture
Nike Inc.
08.2022 - Current
Coach Product Lifecycle Back of House
Nike Inc.
02.2022 - 08.2022
Coach Consumer Experience
Nike Inc.
03.2021 - 02.2022
Coach Men’s Apparel & Equipment Visual Merchandising
Nike Inc.
10.2017 - 03.2019
Community Champion
Nike Inc.
09.2017 - Current
Master of Human Resources Management -
Southern New Hampshire University
Bachelor of Psychology - Early Childhood Development, Forensic Psych, Mental Health, Applied Psych, and Addictions
Southern New Hampshire University
Associate of Arts -
SUNY Orange
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