Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kylie Nix

Agoura Hills,CA

Summary

Strategic and results-driven marketing professional with over 8 years of experience in brand management, digital marketing, partnership development, and communications. Proven track record in designing and executing marketing strategies that increase awareness, engagement, and revenue for mission-driven organizations. Expertise in digital and print advertising, paid media strategy, and team leadership, with a passion for environmental conservation and sustainability. Adept at driving innovative campaigns, optimizing marketing efforts for maximum ROI, and fostering strong internal and external relationships to support organizational goals.

Overview

6
6
years of professional experience

Work History

Marketing Director

Conserve Malibu
Malibu, CA
09.2022 - Current
  • Develop and oversee comprehensive brand and marketing strategies to increase awareness and engagement for the organization’s mission and initiatives.
  • Lead the creation and execution of an annual marketing and communications plan, overseeing the end-to-end process from concept to implementation.
  • Manage digital advertising campaigns across various platforms (social media, search engine marketing, display ads, and retargeting) to drive target audience engagement and support organizational goals.
  • Direct marketing efforts for social media, events, partnerships, sponsorships, and other platforms drive cohesive and innovative brand messaging.
  • Establish and track performance metrics, regularly analyzing campaign success to inform strategic decisions and adjustments.

Digital Marketing Manager

California Wildlife Center
Calabasas, CA
02.2019 - 07.2024
  • Led the development and execution of digital marketing campaigns across multiple platforms, including social media, paid search, and email marketing.
  • Managed digital ad spend and budgets, ensuring optimal resource allocation and cost efficiencies.
  • Conducted data-driven analysis to optimize campaign performance and ROI, leveraging digital tools to increase visibility and engagement.
  • Fostered strong partnerships with external agencies and stakeholders to support campaign goals and maximize reach.

Education

Bachelor of Arts - Marketing

Portland State University
Portland, OR
06-2018

Skills

  • Brand Strategy & Development
  • Digital Marketing
  • Budget Management
  • Team Leadership
  • Campaign Analysis & Optimization
  • Cross-Functional Collaboration

Timeline

Marketing Director

Conserve Malibu
09.2022 - Current

Digital Marketing Manager

California Wildlife Center
02.2019 - 07.2024

Bachelor of Arts - Marketing

Portland State University