Lance Landgren

Directed off-site catering and event planning across multiple states, enhancing brand recognition, and achieving regional sales goals for Romano's Macaroni Grill and Twisted Mac. Responsible for Business-to-Business accounts, event management, POS/CRM accuracy, operational execution, sales team performance, community relations, local marketing, and fundraising.

• Achieved sales growth through prospecting, client retention, cold calling, bidding, and contract negotiations. Over five years of successfully exceeding sales goals.
• Cultivated partnerships with major corporations including Cisco, Disney, Kaiser Permanente, JetBlue, and Wells Fargo. Manage third party relationships with DoorDash, ezCater, Fooda, etc to ensure client satisfaction.
• Analyzed market trends to identify new revenue opportunities.
• Developed comprehensive event planning, budget management, venue requirements & regulations, catering execution, and vendor management.
• Established in-house programs for large party event offerings, such as plated menu, buffet services and full-restaurant buy-out programs.
• Accredited with design, pricing and implementation of both In-house Events and off-site Catering menus (including delivery and full-service catering).
• Responsible for POS (Toast) and CRM (Tripleseat/Gather) accuracy, updates, integration, and future development. Regularly conduct POS/CRM training for new hires, including management.
• Architect and manager of "house-account" program, including SOP publication, client set up and validation, invoices submission and weekly reconciliation.
• Led a team of sales managers and specialists to meet regional objectives and sales goals while fostering collaboration, accountability and teamwork.
• Designed local marketing initiatives and managed fundraising efforts to strengthen community ties.

Successfully helmed two Bay Area locations and achieved year-over-year sales growth in units that had previously seen double-digit sales decline. Responsible for overall performance of restaurant, including staffing, execution, training, scheduling, ordering, vendor relationships, and adhering to all health department regulations regarding food storage and preparation.

• Budgeting & Forecasting
• Firing & Hiring | Training | Promotions
• P&L - profits & losses
• Guest & Team Member Experience
• Facility maintenance & code compliance
• Weekly Schedules (Hourly & Mgmt)
• Weekly Ordering (product/supplies) to ensure precise inventory control and supply ordering protocols while maintaining rigorous compliance standards.

Service Mgr – Macaroni Grill

Leadership | Coaching & Mentoring

• Budgeting & Forecasting

• Firing & Hiring | Training | Promotions

• P&L - profits & losses

• Guest & Team Member Experience

• Facility maintenance & code compliance

• Weekly Schedules (Hourly & Mgmt)

• • Weekly Ordering (product/supplies). Fostered team development through comprehensive training programs, mentorship initiatives, and creating clear promotion pathways for staff advancement.
• Transformed guest experience strategies by balancing operational demands with service excellence, resulting in enhanced customer loyalty and team morale.

Department manager and architect of commercial service and REO workflow. Directed software design & QA of new product and online reporting tools for banks, contractors, inspectors and prospective clients.

• Client | Customer relationship
• Engineered strategic commercial workflow solutions, overseeing cross-functional teams and establishing robust client relationship frameworks that enhanced service delivery.
• Pioneered application development initiatives while managing client relationships, implementing forward-thinking approaches to REO service delivery and workflow optimization.
• Directed comprehensive workflow architecture for commercial and REO sectors, spearheading product development while maintaining strong client service standards.
• Fostered productive team dynamics across REO & Commercial Services, balancing technical product oversight with responsive customer relationship management.
• Led team across REO & Commercial sectors, architecting workflow solutions while managing client relationships and directing new product development to enhance service delivery standards.
• Designed strategic commercial workflow architecture that transformed service delivery, while balancing technical product oversight and maintaining strong client relationship frameworks.