Landon Worstell
St. Joseph
Summary
Dynamic marketing and media professional with strong communication and project management skills. Experienced in developing compelling content and implementing effective digital marketing strategies. Aiming to leverage expertise to drive audience interaction and improve brand awareness.
Overview
10
10
years of professional experience
Work History
Marketing and Media specialist
KQTV
St Joseph
01.2022 - Current
- Developed engaging multimedia content for broadcast and online platforms.
- Collaborated with production teams to create compelling news segments.
- Managed social media accounts to enhance audience interaction and awareness.
- Conducted research on trending topics to inform content creation strategies.
- Managed multiple projects simultaneously while meeting deadlines.
- Implemented SEO strategies to improve online visibility and search rankings for digital content.
- Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures.
Sales and Marketing
Menards
06.2021 - 06.2022
- Excellent product knowledge and top-notch communication skills
- Helping customers with purchasing tickets and locating in-store products
- Responsible for restocking items and responsible for facility cleanliness
- Recommend product to the customer to fit exactly what they need
Sports Media Assistant
Missouri Western State University
08.2018 - 05.2021
- Organized graphics for display on one of the largest video boards at the NCAA division two-level, While also following directions for sponsor ads
- Running online web streaming and service to fans who are unable to make it to games
- Operating cameras during games
- Editing graphics and videos through Microsoft and word programs
Cashier
Chick-fil-A
02.2016 - 12.2020
- Superior customer service skills and hardcore training
- New product sales and promotion
- Helping with inaccurate Inventory and accountability
- Collaboration with management helps with efficiency
- Cash handling and money skills
- Complying with local and state food safety reconditions.
Event Planning Intern
Pleasant Valley Baptist Church
05.2019 - 08.2019
- Project management skills
- Event planning to organize events for the youth
- Good communication skills to work with my team.
- Assigning duties
- Church social media management with different social media platforms, reaching out to a congregation of about 200 people
- Event supervisor and coordinator, set up for supervision, clean up post-event and evaluation
Education
Bachelor of Arts - Major in Sports Management
Missouri Western State University
Saint Joseph, MO05.2022
High School - Sports Marketing
Liberty High School
Liberty, MO05-2018
Skills
- Social media strategy
- Digital marketing
- Web design
- Media planning
- Multimedia content creation
- Communication skills
- Microsoft applications
- Market research
- Integrity and trustworthiness
- Sports knowledge
- Team collaboration
- Public relations
- Community engagement
Volunteer Experience
- Christian Challenge, President, Attending meetings and leading my organization in college. Weekly leadership meetings, Event management and event planning, Social media advertisements for our organization, Representing our organization at school meetings.
- Harvesters, Volunteer, Served at Harvesters packing lunches for the homeless and picking out food for them as well.
- Church volunteer- Help with the youth group and also help the church in other ways.
Awards
- Dean's List, Made the dean's list for 3 straight semesters at the University of Missouri Western, having a 3.5 or higher GPA.
- Top salesman in our company.
- Attendance Award, Had 93% attendance during my time in high school
- Student of the Month, Was the student of the month in High School.
Timeline
Marketing and Media specialist
KQTV
01.2022 - Current
Sales and Marketing
Menards
06.2021 - 06.2022
Event Planning Intern
Pleasant Valley Baptist Church
05.2019 - 08.2019
Sports Media Assistant
Missouri Western State University
08.2018 - 05.2021
Cashier
Chick-fil-A
02.2016 - 12.2020
Bachelor of Arts - Major in Sports Management
Missouri Western State University
High School - Sports Marketing
Liberty High School
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