Lara Bonomo
Summary
Experienced production & casting professional with 15+ years in championing fashion brands and supporting publishing goals for leading magazines. Skilled in recruiting models to connect with target audiences and managing photo shoot lifecycle. Knowledgeable casting director and photo producer adept at coordinating high-profile productions and cross-functional teams. Proven track record of delivering projects on time and within budget, showcasing leadership in creative and logistical aspects. Expertise in project management and effective communication.
Overview
23
23
years of professional experience
Work History
Sales Associate
Jenni Kayne, Kayne LLC
09.2023 - 06.2025
- Drive sales and enhance customer satisfaction by identifying client needs, fostering strong relationships, and managing an updated client book.
- Amplify store revenue through proactive consignments and collaborative efforts with interior designers and wardrobe stylists.
- Conceptualize unique in-store events to boost brand recognition and attract new customers.
Model Placement
Amax Talent
09.2020 - 06.2023
- Cultivated an extensive, global professional network of model agencies opening doors to collaborative opportunities.
- Mentored emerging models on industry best practices, enhancing their confidence and performance.
- Collaborated with photographers to create compelling visual narratives for photo shoots to build model portfolios.
Photo Producer/ Casting Director
ANN, INC.
01.2018 - 07.2019
- Collaborated with Creative Directors and Art Directors to develop visual branding strategy and vision; assess brand requirements and create action plans to execute on creative vision.
- Optioned models and discovered new talent; negotiated rates across all brands on both the editorial and campaign levels.
- Secured brand-specific talent to prevent cross-contamination.
- Orchestrated photo shoots ( studio and location); managed and maintained budgets, produced shoot schedules, call sheets, and shot lists.
- Proactively troubleshooted issues and planned for crew/talent needs to improve efficiency.
- Managed casting and portfolio reviews of photographers, hair and makeup artists, and models.
Casting & Editorial
Freelance Contracts
07.2016 - 12.2017
- Engaged by high-profile brands to execute on casting and editorial projects: Women's Health Magazine (monthly), Amazon, Hearst Magazines (Pantene Advertorial), Kinfolk Magazine, Sunday Times Style Magazine, and Supernation Magazine.
Bookings Director
Teen Vogue Magazine
09.2002 - 07.2016
- Reported to Editor in Chief (Amy Astley) and secured/booked top talent for model covers. Collaborated with photographers and stylists daily to cast models for all fashion, beauty, front of book, and digital stories. Oversaw Booking Department administrative functions, including invoicing, scheduling, and model releases.
- Networked with worldwide model agencies, scouts, and photographers; maintained an inventory of top talent.
- Conducted all bookings for social media elements such as Fashion Week, Throw Back Thursdays (updates on past Teen Vogue models), Behind the Scenes, Model Selfies, Hair and Make-Up Trends, and Model Scout.
- Played an integral role in content ideation and collaborated with Fashion News Department and Features Department.
Education
Bachelor of Arts - English Literature
ST. LAWRENCE UNIVERSITY
Canton, NYundefined
AMERICAN UNIVERSITY OF PARIS
Skills
- Elevating & Maintaining Brand Image/Presence
- Fashion Advertising Casting
- Production Project Management
- Contract Negotiations
- Social Media Marketing
- Talent Discovery
- Photo Shoot Production
- Creative Content Ideation
Timeline
Sales Associate
Jenni Kayne, Kayne LLC
09.2023 - 06.2025
Model Placement
Amax Talent
09.2020 - 06.2023
Photo Producer/ Casting Director
ANN, INC.
01.2018 - 07.2019
Casting & Editorial
Freelance Contracts
07.2016 - 12.2017
Bookings Director
Teen Vogue Magazine
09.2002 - 07.2016
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AMERICAN UNIVERSITY OF PARIS
Bachelor of Arts - English Literature
ST. LAWRENCE UNIVERSITY
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