Summary
Overview
Work History
Education
Skills
Affiliations
Quote
Software
Work Availability
Languages
Interests
Accomplishments
Timeline
AssistantManager

LaRae Cooper

Virginia Beach,VA

Summary

Ambitious senior account executive with ten years of experience in sales and business development. Demonstrated expertise in product knowledge and a track record of productivity.

Ready to embrace demanding roles and seize opportunities to expand client base.

Excels in high-productivity environments, completing tasks efficiently and surpassing goals. Skilled in customer relationship management, negotiation techniques, and client needs analysis. Strong communication skills, adaptability, and problem-solving abilities ensure success in all sales scenarios.

Overview

7
7
years of professional experience

Work History

Enterprise SaaS Account Executive

WorkSTEP
San Francisco, CA
11.2021 - 10.2022
  • Selected solutions based on customer needs assessments.
  • Created customized sales plans tailored to the needs of each account.
  • Conducted research on customer feedback and identified opportunities for improvement.
  • Developed and maintained relationships with key decision makers in enterprise accounts.
  • Successfully collaborated with other departments throughout organization.
  • Created detailed reports on sales performance metrics for senior management review.
  • Negotiated complex deals involving multiple stakeholders.
  • Identified new business opportunities through market research and analysis.
  • Utilized CRM system to track activities, manage leads, and record sales performance.
  • Monitored industry trends to stay abreast of competitive offerings.
  • Provided technical support to customers during implementation process.
  • Explained and demonstrated product solutions and services in terms client could understand and relate to.
  • Developed and implemented a comprehensive sales plan to increase revenue in assigned territory.

Senior Account Executive

Max Media
Virginia Beach, VA
06.2018 - 01.2020
  • Established long-term partnerships with vendors by negotiating favorable terms.
  • Organized promotional events and campaigns to generate brand awareness.
  • Negotiated contracts with vendors for advertising services and other resources.
  • Developed and executed strategic marketing plans to increase product sales.
  • Managed day-to-day client accounts, ensuring high levels of customer satisfaction.
  • Collaborated with cross-functional teams to drive successful product launches.
  • Analyzed industry trends and monitored competitors' activities to identify opportunities for growth.
  • Developed strategies for increasing sales volume through existing clients as well as new ones.
  • Attended trade shows and conferences in order to network with potential partners.
  • Created detailed reports on sales performance, revenue forecasts, and budget expenditures.
  • Identified new business opportunities through market research and analysis.

Advertising Account Executive

Entercom (Now Audacy)
Virginia Beach, VA
10.2017 - 11.2018
  • Researched target audiences to develop effective marketing strategies.
  • Created media plans, negotiated rates and purchased media space.
  • Coordinated production of print ads, radio spots, television commercials and web content.
  • Monitored campaign performance and analyzed data to make strategic recommendations.
  • Provided input on branding, messaging, positioning, and other aspects of ad campaigns.
  • Developed and maintained relationships with clients to ensure satisfaction with advertising campaigns.
  • Analyzed consumer trends by studying market research data.
  • Actively participated in brainstorming sessions to create innovative ideas and solutions.
  • Prepared presentations for client meetings detailing campaign objectives and results.

SaaS Account Manager

MyBookingPal
Norfolk, VA
09.2015 - 11.2017
  • Coordinated with internal teams to ensure timely delivery of products and services to clients.
  • Analyzed client data and identified opportunities for growth.
  • Negotiated contracts with clients to maximize profitability.
  • Resolved customer complaints in a timely manner.
  • Created comprehensive reports on account performance and presented them to senior management.
  • Utilized problem-solving skills when dealing with difficult customers.

Education

High School Diploma -

Salem High School
Virginia Beach, VA
01-1999

Some College (No Degree) - Pharmacy Technology

ODU Higher Learning Center
Virginia Beach, VA

Skills

  • Pipeline Development
  • Deal negotiation
  • Key Account Management
  • Appointment Setting
  • Budget Development
  • Training and Onboarding
  • Customer Service
  • Call Management
  • Creative Direction
  • Target Audience Analysis
  • Website Design
  • Brand positioning
  • Content Strategy
  • Competitor Analysis
  • Analytics and Reporting
  • Strategic Thinking
  • National account management
  • New Business Development
  • Proposal Development
  • Revenue Forecasting

Affiliations

  • Artistic
  • Charitable
  • Animal Welfare
  • Salsa Dancing
  • Music Lover
  • Won Top New Business Sales Rep two years in a row.
  • Scored in the Top 4th percentile on the (OMG) Objective Management Group Sales Evaluation test, which is based on the scores of over two million sales professional nationwide, placing my skillset to be in the "Elite" category.
  • Average sales deals 20k
  • Highest Sale in one day $330k
  • Average Sales Cycle Length: 2-6 months (Prefer shorter cycles).

Quote

“The greater the difficulty, the more glory in surmounting it. Skillful pilots gain their reputation from storms and tempests. ”
― Epictetus

Software

Salesforce

Patient Fusion

Chili Piper

Slack

Microsoft Products

Google Analytics

Stripe

Calendly

Docusign

Panda Doc

Hubspot

Canva

Mail Chimp

Social Media Advertising

Zoom

Hootesuite

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Languages

English
Native language
Spanish
Intermediate (B1)
B1

Interests

Art

Animal Welfare

Salsa Dancing

Music Lover

DIY

Documentaries

Charity Work

Accomplishments

OMG, Objective Management Group Sales Assessment scored in the top 4% percentile among the two sales executives who have taken the test.

This percentile is considered to be in the "Elite" category among the two million sales representatives that have taken it the assessment.

Timeline

Enterprise SaaS Account Executive

WorkSTEP
11.2021 - 10.2022

Senior Account Executive

Max Media
06.2018 - 01.2020

Advertising Account Executive

Entercom (Now Audacy)
10.2017 - 11.2018

SaaS Account Manager

MyBookingPal
09.2015 - 11.2017

High School Diploma -

Salem High School

Some College (No Degree) - Pharmacy Technology

ODU Higher Learning Center

Similar Profiles

CREATE PROFILE
LaRae Cooper