Laron Ferguson
Oldsmar
Summary
Knowledgeable and dedicated customer service professional with extensive experience in the service industry. Solid team player with outgoing, positive demeanor and proven skills in establishing rapport with clients. Motivated to maintain customer satisfaction and contribute to company success. Specialize in quality, speed and process optimization. Articulate, energetic and results-oriented with exemplary passion for developing relationships, cultivating partnerships and growing businesses.
Overview
19
19
years of professional experience
Work History
Service Advisor
Ferman BMW
01.2024 - Current
- Educated customers on proper vehicle maintenance, fostering long-term relationships built on trust and loyalty.
- Maintained high customer satisfaction standards to meet or exceed targets.
- Managed multiple priorities simultaneously while maintaining strong attention to detail in a fast-paced environment.
- Consistently met or exceeded monthly sales targets by upselling relevant products/services when appropriate.
Warranty Manager
Ferman BMW
09.2014 - 01.2024
- Worked extensively in Accounts Receivable, managing millions of dollars on-end to remain in good standing with BMW corporate.
- Became proficient in coding warranty claims for MINI & BMW, ensuring that there is no dollar left on the table.
- Developed a comprehensive training program for new hires, ensuring they quickly acquire the necessary skills and knowledge to excel as Warranty Managers within the company.
Sales Representative (Remote)
HSN, Home Shopping Network
07.2008 - 09.2014
- Facilitated product demonstrations, enhancing customer understanding and interest.
- Developed strategic sales pitches to attract new clients and boost revenue.
- Collaborated with marketing team to align sales strategies with promotional campaigns.
- Provided training to new sales team members, enhancing team performance.
Master Automotive Technician
BMW
07.2006 - 09.2014
- Trained and coached junior employees on procedures for completing various types of repairs and maintenance on cars and SUVs.
- Troubleshot and diagnosed faults with vehicle systems and components using OEM-specific code readers, diagnostic trees, and online knowledge bases.
- Supported service advisors in troubleshooting difficult customer concerns regarding vehicle performance issues or irregularities.
- Collaborated with other technicians for efficient problem-solving in challenging repair situations.
Education
Associate of Applied Science - Diesel Technology
Baron Institute of Technology
West Haven10-1998
Skills
- Customer service
- Computer skills
- Multitasking and organization
- Vehicle assessment
- Strong work ethic
- Listening skills
- Attention to detail
- Service recommendations
- Workflow management
Timeline
Service Advisor
Ferman BMW
01.2024 - Current
Warranty Manager
Ferman BMW
09.2014 - 01.2024
Sales Representative (Remote)
HSN, Home Shopping Network
07.2008 - 09.2014
Master Automotive Technician
BMW
07.2006 - 09.2014
Associate of Applied Science - Diesel Technology
Baron Institute of Technology
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