Dynamic and results-driven Medical Imaging Professional with 29 years of comprehensive experience in the imaging industry. Proven ability to excel in diverse environments, from small independent diagnostic testing facilities to large hospital-based departments, consistently exceeding sales quotas through strategic solution selling. Deep expertise in diagnostic imaging, supported by a strong background in clinical, marketing, and sales roles, facilitates the delivery of tailored solutions that meet client needs. Committed to driving business growth and enhancing patient care through innovative imaging solutions.
Overview
24
24
years of professional experience
Work History
Modality Manager, CT
United Imaging Healthcare
08.2023 - Current
Overseeing all CT business and sales in Southeast/Texas region (includes Louisiana, Mississippi, Alabama, Georgia, and Florida).
Channel-based sales support for South/Mid-Atlantic region (encompasses Tennessee, Kentucky, southern Ohio, North/South Carolina, Virginia, West Virginia, Maryland, and Delaware)
On-site and remote customer presentations
On-site product demonstrations
Trade show support
Generated $6.4 million in ct sales, surpassing $6.1 million quota
Generated $11.5 million in ct sales, surpassing $6.1 million quota
Marketing Product Manager, MRI
FUJIFILM Healthcare Americas
07.2022 - 07.2023
Direct Sales Support
On-site presentations
Product demonstrations, including image review, process and scanning features
Product Promotion
Creation of brochures
Press releases
Product presentation preparation
Tradeshow/meeting speaking duties, attendance and reporting
Sales Education/Support
Continuous competitive analysis and reporting to management team
Continuous technology monitoring and reporting to management team
Develop sales tools with timely and regular releases
Sales training course development and delivery
In-house demo coordination and product demonstration
Assist in maintaining sales quotation language
Customer satisfaction monitoring
Direct customer interaction
Identification and support of reference and demo sites
Strategic Positioning decision support
Market data analysis support
Continuous competitive analysis
Continuous technology monitoring
Product Development support
Support product development with recommendations and preparation of materials for product meetings
Support preparation of Marketing Requirement Documents
Sales intelligence projects (lost orders, etc.)
Communicate field sales’ needs to the marketing group
Training, collateral, product features
Liaison between MR Marketing and Clinical Science team
Regularly spend time in the imaging suites with clinical science team members to keep skills sharp assist their team with projects if requested or needed
Promoting and selling Fujifilm products to include MRI, CT and U/S within assigned territory of Central/East Tennessee, North/Central Georgia, Alabama and the Florida Panhandle
Meet with C-Suite executives, department directors, physicians and technologists to uncover their needs and requirements for current and future equipment purchases
Identify and connect with economic buyers, technical buyers and equipment users in order to fully understand their needs and buying process
Routinely engage in long and complex sales opportunities
RFP engagement and response
Effectively and efficiently cover full geographic territory to maximize sales calls
Manage and meet/exceed yearly sales quotas
Work directly with management and sales administration to generate sales quotes and maintain proper margins
Provide marketing feedback pertaining to current market trends and give insight on future product features and customer requirements
Customer sales presentations to encompass our full product line
Product demonstrations as needed to showcase features and benefits of our solutions
Image presentations and reviews with radiology departments and physician groups to highlight our imaging capabilities
Trade show support
Manage and maintain expenses within territory to comply with company expense policy
President's Circle of Top Performers FY2015, FY2017, FY2019, FY2020
MRI Marketing Product Specialist
Hitachi Medical Systems America
11.2007 - 08.2010
Direct sales support to include customer presentations, product demonstrations and image reviews
Sales product and technology presentations to the C-level, hospital administrators, physicians and radiology department staff
Sales and product training for current and new hires
Show site/customer demo site preparation and support
Marketing collateral development to include brochures, videos, web and training documents
National meeting support with speaker/presenter duties
National/International trade show support
Worked directly with clinical science to develop and implement new system features pertaining to software, RF coils, etc.
MRI Applications Specialist
Hitachi Medical Systems America
07.2002 - 11.2007
On-site and remote Hitachi MR product training with weekly travel
Protocol and RF coil development
Software development and testing
Trade show support
Hitachi Institute for MR Technologists (HITS) customer training development and implementation
Sales support to include product demonstrations, presentations and image reviews
Applications staff training for new hires
Education
Associate of Applied Science - Radiologic Technology