Results-driven Independent Sales and Marketing Representative known for high productivity and efficiency in task completion. Possess specialized skills in client acquisition strategies, market analysis, and digital marketing tools. Excel at communication, negotiation, and strategic planning to effectively meet and exceed sales targets. Committed to leveraging these abilities to generate significant sales growth and build strong customer relationships. Customer-focused individual with a passion for delivering exceptional service. Strong interpersonal skills with a talent for effectively addressing concerns. Committed to improving customer satisfaction and driving positive outcomes.
Hi, I’m
Larry Scott Howell
Scottsboro,AL
Summary
Work History
Self-employedScottsboro, AL
Independent Sales and Marketing Representative
10.1994 - Current
Job overview
- Developed and implemented a comprehensive sales strategy to increase market share.
- Conducted customer surveys to identify new business opportunities.
- Negotiated agreements with potential partners and clients.
- Researched competitive products and pricing models for the purpose of developing marketing campaigns.
- Created promotional materials such as brochures, flyers, and advertisements.
- Provided accurate sales forecasts to management on a regular basis.
- Participated in trade shows and conventions to promote product awareness.
- Attended networking events to build relationships with industry professionals.
- Performed cold calling activities to generate leads and prospects.
- Maintained an up-to-date customer database for tracking purposes.
- Prepared detailed reports regarding sales performance metrics and trends.
- Analyzed market conditions, customer feedback, competitor strategies. to adjust tactics accordingly.
- Identified target markets and developed tailored approaches for each segment.
- Developed relationships with key decision makers within organizations to facilitate sales efforts.
- Managed multiple projects concurrently while meeting deadlines consistently.
- Utilized various social media platforms such as LinkedIn, Facebook, Twitter. to advertise products and services effectively.
- Established effective communication channels between clients and organization personnel.
- Assisted customers with product selection based on individual needs and preferences.
- Collaborated with internal teams on the development of new products and services.
- Responded promptly and professionally to customer inquiries and complaints.
- Conferred with customers to understand needs, recommend products and solve after-sale issues.
- Demonstrated products at customer locations, answering questions and redirecting objections to close deals.
- Nurtured relationships with customers to create lucrative business opportunities.
- Pursued and generated customer leads as well as engaged in follow up activities to gain new client accounts.
- Prepared and processed contracts and order forms for new and existing customers.
- Consulted with long-term, new, and prospective customers to understand needs and propose ideal solutions.
- Worked with production teams to assess, update, and optimize delivery dates for customers.
- Attended trade shows, job fairs and training, maintaining current knowledge of available products.
- Introduced customers to new offerings and updated accounts.
- Planned and organized strategic daily work schedule to maximize time and maintain frequent connections with customers.
- Demonstrated and products at customer locations to answer questions about products and services.
- Studied and compared competing markets and economic conditions to thoroughly answer potential client's questions and overcome objections.
- Processed ACH, debit and credit card transactions for clients.
- Documented and tracked sales in database and reported month-end sales to supervisor.
- Kept accurate and detailed client records comprised of demographics, client contacts and follow-ups.
- Highlighted target products with eye-catching signs, displays, and shelf positions.
- Participated and executed new product line launch parties to enhance consumer knowledge and promote company product solutions.
- Developed solution-based plans for clients, offering products to meet client's needs
- Achieved sales goal attainment with proactive territory management and relationship-building strategies.
- Generated leads per month and worked to convert customers with success rate.
- Maintained and increased account sales by consistently making suggestions and recommendations to existing clients on new and updated products.
- Produced and updated effective marketing literature to highlight features and engage interest of potential customers.
- Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
- Recruited, hired and trained new hires to optimize profitability.
Education
Skyline High SchoolScottsboro, AL
High School Diploma
06-1986
University Overview
Skills
- Closing Techniques
- Sales Presentations
- CRM Software
- Brand Promotion
- Social Media Marketing
- Business growth and retention
- Lead prospecting
- Territory Management
References
References
References available upon request.Timeline
Independent Sales and Marketing Representative
Self-employed
10.1994 - Current
Skyline High School
High School Diploma
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