Larzine Wright
Los Angeles,CA
Summary
Multimedia Strategist specialized in producing interactive digital assets across mobile, web and finance software for leading technology companies, SAAS models and digital agencies.
Overview
6
6
years of professional experience
Work History
Technical Project Manager
Hello Diginista
03.2020 - Current
- Product Development: Spearheaded the full production cycle to produce 150+ multi-media assets for the e-commerce launch within three weeks of hire
- Delivered 100+ social assets (static, video, dynamic) every quarter to drive 60% higher engagement across owned social channels.
Project Director
Hello Design
01.2022 - 12.2023
- Client Services: Compiled and authenticated data policies to establish the first official Project Management Guidelines for the company
- Drove 73% adoption of the program within the first year by launching demos, and Sofacilitating training and integration into onboarding materials
- Partnered with Amazon’s Protect & Connect and Learn Security leadership teams to produce customized solutions to drive higher organization efficiency.
Executive Producer
Instrument
01.2023 - 09.2023
- End-to-End Solutions: Frameworked the go-to-market production strategy for the launch of streaming service Apple TV+
- Managed 15 software developers to track output across roadmap development, application testing and launch deliverables within budget and timeline.
- Digital Producer: Gained alignment across Meta’s Executive Leadership to generate 200+ creative assets for the launch of Meta’s Business Suite website
- Won incremental brand dollars to develop all higher funnel awareness messaging, resulting in 3x ROAS and 10% increase in ROI.
Sr Interactive Project Manager
Level Studios
10.2019 - 09.2021
- Marketing Solutions: Directed a high-performing team across the ideation, design, and implementation of dynamic email marketing campaigns for the Instacart/ Apple Pay partnership
- Grew the customer base through targeted tactics to drive higher retention, resulting in a 47% sales spike within the first quarter.
Content Production Manager
Apple Inc
08.2019 - 10.2019
Interactive Project Manager
HZDG
10.2018 - 07.2019
Digital Project Manager
Merkle
12.2017 - 10.2018
Web Project Manager
AOPA
08.2017 - 09.2018
Education
CS50: Introduction to Computer Science -
Harvard University
Cambridge, MA03.2024
Software Engineering -
General Assembly
New York, NY02.2024
Graduate Certificate in Business -
University of Baltimore
Baltimore, MD05.2009
BA in Mass Communications -
Virginia State University
Petersburg, VA05.2007
Skills
- PMP Certified
- Localization Project Manager
- Web E-commerce Development
- Languages: Nodejs, Python, JavaScript, HTML, CSS, SQL, Mongo, JSON, Typescript, EJS, DTL
- Libraries and Frameworks: React, Expressjs, Django, Jquery, Bootstrap, Semantic UI, Bulma
- Databases and other: PostgreSQL, MongoDB, RESTful Routing, JSON API
- Agile and Scrum Methodologies
- Adobe Creative Cloud (InDesign, Photoshop, Illustrator)
- Figma
- AWS, Google Cloud, Microsoft Azure, Google Analytics & Google Tag Manager
- ZenDesk, Jira, Github
- MS Project, Trello, Basecamp, Asana
Personal Information
Title: Program Manager | Full Stack Developer I Marketing Solutions
Timeline
Executive Producer
Instrument
01.2023 - 09.2023
Project Director
Hello Design
01.2022 - 12.2023
Technical Project Manager
Hello Diginista
03.2020 - Current
Sr Interactive Project Manager
Level Studios
10.2019 - 09.2021
Content Production Manager
Apple Inc
08.2019 - 10.2019
Interactive Project Manager
HZDG
10.2018 - 07.2019
Digital Project Manager
Merkle
12.2017 - 10.2018
Web Project Manager
AOPA
08.2017 - 09.2018
CS50: Introduction to Computer Science -
Harvard University
Software Engineering -
General Assembly
Graduate Certificate in Business -
University of Baltimore
BA in Mass Communications -
Virginia State University
Similar Profiles
Steve SobelSteve Sobel
VP OF CREATIVE DEVELOPMENT/Lead Copywriter at Critical Content/SK Global GroupVP OF CREATIVE DEVELOPMENT/Lead Copywriter at Critical Content/SK Global Group
IRIS LOPEZIRIS LOPEZ
Senior Improvement Coach at CORE DistrictsSenior Improvement Coach at CORE Districts
Liam FrankLiam Frank
Cart Attendant at Kemper Sports Management- Iron Horse Golf ClubCart Attendant at Kemper Sports Management- Iron Horse Golf Club
Carolina RamosCarolina Ramos
Crew Member at McDonald'sCrew Member at McDonald's
Suyash GuptaSuyash Gupta
Technical Project Manager at Fractal AnalyticsTechnical Project Manager at Fractal Analytics