LaShawnda Bernucho
Summary
Diligent Senior Product Manager offering years of success in product roadmap development, market research and voice of the customer analysis.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Senior Manager, Product Management
athenahealth
12.2020 - Current
- Conceptualized long-range product roadmap and execution for athenaTelehealth
- Collaborated on long-range product roadmaps for Enhanced Self Check In strategically designed according to market data and research
- Met strict deadlines to bring athenaTelehealth and Enhanced Self Check In to market, coordinating moving parts in product team and orchestrating well-designed flow
- Worked collaboratively with developers, senior-level stakeholders and partners to collect data on product deficiencies and provide solutions to long-standing experience and performance issues
- Supported staff development, promoting personal achievement and retention as best strategy for long-term zone health
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral for athenaTelehealth
- Analyzed and reported on KPIs to validate and demonstrate success of new features and enhancements
- Conducted research to better understand customer needs and behaviors
- Used market research tools and techniques such as Amplitude, Tableau and Qualtrics to gather, analyze and interpret data
Director of Enterprise Applications and Enterprise Business Intelligence
Dell Medical School
12.2017 - 03.2020
- Provided strategic IT guidance to the research, clinical, and academic pillars of Dell Medical School
- Facilitated the development of operational and clinical dashboards for Dell Medical School
- Collaborated with community partners to improve coordination of faculty provider support across organizations
- Continuously improved the quality of clinical and revenue cycle solutions and services delivered, bringing improvement opportunities to the attention of leadership
- Fostered relationships among executive, academic, physician and operational leadership to ensure IT needs are addressed
- Collaborated with the CIO and IT leadership on strategic development and budgeting plans for the IT department
- Lead IT project management efforts for UT Health Austin through the design, build and implementation of applications and operational workflows
- Vendor management and contract management for applications and systems utilized at DMS
- Built a team of application analysts and specialists focused on supporting clinical operations of UT Health Austin
- Managed the transition of business intelligence and web development departments - reporting structure - accountability - staffing
- Built collaboration between applications and business intelligence to improve accuracy and access to data across the organization
Clinical Application Analyst
Dell Medical School
09.2017 - 12.2017
- Leveraged clinical information technology, process design, change management, and evidence to enable improvements in the patient care experience, quality, and financial and regulatory goals
- Provided end user training for new and current employees
- Responsible for onboarding new providers and new specialties into UT Health Austin
- Supervised integration projects: MedInformatix, athenanet, Fibroblast, Systoc, Experian
Clinical Transformation Specialist
Seton Healthcare Family
12.2016 - 09.2017
- Provided advanced functional and technical user support for clinical applications
- Supported teams through the development and refinement of clinical designs, including process flows, order sets, decision support, analytic reporting, documentation templates and online forms
- Provided support to clinicians to develop best practice clinical content and encouraged adoption of in clinical settings
Sr. Product Innovation Associate
athenahealth
07.2015 - 07.2016
- Learned and applied Agile methodologies in a product team environment
- Lead and provided expertise for surgery center project from concept through analysis, design, execution and go-live
- Managed relationships successfully across user experience, developer and business stakeholders
Clinical Information Systems Manager
Austin Pain Associates
09.2010 - 04.2015
- Managed Clinical Information Systems department
- Managed resources for projects with workload balancing and staff development needs
- Supervised, through weekly review, the progress and quality of development and support activities
- Developed ad-hoc reports using SQL and Excel to support clinic business decisions
- Designed and programmed document templates for clinic EMR using Visual Form Editor
- Coordinated with IT infrastructure team to ensure systems are operating at optimal levels
- Collaborated with Medical Director, administrative and clinical staff to optimize use of GE Centricity
- Developed and presented recommendations on clinical process improvement solutions
- Lead monthly EMR Committee meetings
- Conducted annual employee performance evaluations
Skills
- Agile Methodologies
- Product lifecycle management
- Data-driven decision making
- Voice of customer analysis
- Sales enablement
- Product roadmapping
- Product feedback loop
- Jira
- Confluence
- Microsoft Office356
EDUCATION
- Keller Graduate School of Management, Atlanta, GA, Master of Business Administration, Project Management, Summer 2004
- Louisiana State University, Baton Rouge, LA, B.S. Information Systems and Decision Sciences, Fall 1999
Certification
- University of Texas, Human Dimensions of Organizations, Spring 2019
- CHIME Certified Healthcare CIO, Fall 2019
Timeline
Senior Manager, Product Management
athenahealth
12.2020 - Current
Director of Enterprise Applications and Enterprise Business Intelligence
Dell Medical School
12.2017 - 03.2020
Clinical Application Analyst
Dell Medical School
09.2017 - 12.2017
Clinical Transformation Specialist
Seton Healthcare Family
12.2016 - 09.2017
Sr. Product Innovation Associate
athenahealth
07.2015 - 07.2016
Clinical Information Systems Manager
Austin Pain Associates
09.2010 - 04.2015
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