Summary
Overview
Work History
Skills
Certification
Timeline
Generic

Laura Hume

MA

Summary

Results-driven Sales Manager bringing 30 years of experience in sales development, promotion and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting and merchandising strategies to accomplish goals. Demonstrated success in building networks and supporting branding objectives.

Overview

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1
Certification

Work History

Director of Sales

Devens Common Center/Hilton Garden Inn/SpringHill Suites, Devens Common Center
Devens, MA
2013 - Current

Sales Director

Strategically enhanced and expanded client base by leveraging:

  • Ensured clear understanding of client needs through effective communication, building and fostering positive relationships.
  • Apply strong interpersonal skills, connect with customers, resulting in an impressive 85% increase in repeat business and the establishment of enduring partnerships.
  • Achieve and surpass sales targets, contributing to sustained business growth.
  • Leveraged in-depth product knowledge to address customer queries, accentuate unique selling points, and articulate product value persuasively.
  • Work with and develop successful non-profit fundraising events.
  • Analyze customer planning points and deliver innovative solutions, positioning myself as a trusted advisor within the industry.
  • Consistently surpass sales targets through proactive identification of opportunities and a results-driven approach.

Director of Sales and Business Development

Wachusett Village Inn
Westminster, MA
2000 - 2013

Contributed to the success of Inn's Wedding Sales through the following key achievements:

  • Cultivated strong relationships with key organizations and professionals to support future business growth objectives.
  • Hired and trained talented employees to build valuable, skilled sales team.
  • Coordinated action plans for sales team to penetrate new markets.
  • Coached and mentored team members to build sales and negotiation skills.
  • Strengthened revenue opportunities by developing tailor-made sales strategies based on industry trend and competitor analysis.

Skills

Customer Relationship Management (CRM):
Microsoft Office

Communication Skills

Time Management

Organization Reliability

Negotiation

Team Collaboration

Certification

  • Certified Hilton Director of Sales

Timeline

Director of Sales

Devens Common Center/Hilton Garden Inn/SpringHill Suites, Devens Common Center
2013 - Current

Director of Sales and Business Development

Wachusett Village Inn
2000 - 2013
Laura Hume