Laura Molins
New York,NY
Summary
Award-winning Associate Creative with 7+ years of experience in developing and executing promotional campaigns from concept to completion. Proven ability to manage multiple projects simultaneously while consistently meeting deadlines. Skilled in creating engaging short and long-form promotional content, social media campaigns, and brand initiatives that enhance audience engagement. Recognized for collaborative approach and mentorship of junior creative team members.
Overview
9
9
years of professional experience
Work History
Associate Creative Director
SHOWTIME NETWORKS
New York, New York
02.2020 - 01.2023
- Managed 360 marketing and social campaigns for original content, enhancing audience engagement.
- Collaborated with Program Marketing and Research teams to align strategy with branding objectives.
- Coordinated efforts with Art Directors, Copywriters, Designers, Editors, Animators, and Producers on AV ideation.
- Developed creative presentation decks to engage stakeholders effectively.
- Led team of producers on integrated projects, executing broadcast and social media content.
- Worked with external vendors on bid specifications and production estimates to ensure quality standards.
- Tracked production budgets and managed expenditures to maintain financial accountability.
Executive Producer
SHOWTIME NETWORKS
New York, New York
12.2017 - 02.2020
- Oversaw production processes for original content across various genres.
- Collaborated with writers, directors, and talent to develop compelling narratives.
- Managed budget allocations and financial planning for multiple projects.
- Led cross-functional teams to ensure alignment on project goals and vision.
- Negotiated contracts with vendors, talent, and production partners effectively.
- Collaborated closely with line producers to manage day-to-day activities on set.
- Supervised team of creative and diverse individuals across varied job titles and professional delivering consistent feedback and positive reinforcement to maximize performance.
Senior Writer/Producer
SHOWTIME NETWORKS
01.2016 - 01.2018
- Produced and edited promos for original series and documentaries, elevating brand visibility.
- Managed art direction, graphic packaging, and spot mixing to ensure visual consistency.
- Wrote and produced engaging shoot spots and dynamic social content.
- Assisted in launching Smithsonian Channel, contributing to its successful debut.
- Produced and edited on-air and off-air :15 & :30 spots to captivate audiences.
- Conducted in-depth interviews with showrunners and talent to gain unique insights.
Writer/Producer
SMITHSONIAN CHANNEL
01.2014 - 01.2016
- Directed production processes to enhance workflow management efficiency.
- Created promotional content for series and documentaries.
- Collaborated cross-functionally with marketing and research teams to achieve strategic goals.
- Partnered with VPs on social media and out-of-home campaigns.
- Supervised producers and agencies in developing trailers, launches, teasers, podcasts, and radio spots.
- Managed budget for graphics, editing, and music licensing.
Education
Radio & TV Communication Certificate -
National Institute of Broadcasting
Toronto, Canada Accelerated Accounting Certificate -
NYU School of Continuing Education
New York, NYSkills
- Adobe Premiere Pro and Final Cut Pro
- Photoshop and image editing
- Google Docs and SharePoint
- Excel and Airtable
- Presentation design
Awards
- 5 Clios
- 9 Promax
- Hollywood Key Art Award
- 6 Telly's
Timeline
Associate Creative Director
SHOWTIME NETWORKS
02.2020 - 01.2023
Executive Producer
SHOWTIME NETWORKS
12.2017 - 02.2020
Senior Writer/Producer
SHOWTIME NETWORKS
01.2016 - 01.2018
Writer/Producer
SMITHSONIAN CHANNEL
01.2014 - 01.2016
Radio & TV Communication Certificate -
National Institute of Broadcasting
Accelerated Accounting Certificate -
NYU School of Continuing Education
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