Laura Charles
CORAL SPRINGS,FL
Summary
Highly motivated Content Creator with proven track record developing engaging content. Works well independently as well as collaboratively. Adept at managing multiple projects while producing successful outcomes.
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
4
4
years of professional experience
Work History
Content Creator and Social Media Manager
Shop Laura Charles
01.2020 - Current
- Increased website traffic by consistently producing high-quality, SEO-optimized content.
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Improved user experience on the company website with relevant, well-researched articles and blog posts.
- Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
- Maximized audience reach by strategizing and executing targeted email marketing campaigns.
- Applied current editing and photography tools to tell great stories.
- Conducted online research to obtain relevant information and materials.
- Created content with SEO keywords drawn from Google Analytics.
- Chose cover photography or artwork, selected fonts and arranged designs to attract target readership.
Digital Content Marketing Manager
Tag Hueur
05.2020 - 12.2023
- Increased brand visibility by implementing effective digital content marketing strategies.
- Optimized website traffic through the creation and execution of targeted SEO campaigns.
- Improved lead generation with engaging email marketing campaigns, tailored to specific customer segments.
- Enhanced online presence, utilizing social media platforms for consistent and relevant content sharing.
- Developed strong partnerships with influencers to expand brand reach and credibility.
- Launched successful product promotions, leveraging strategic paid advertising on search engines and social media sites.
- Contributed significantly to revenue growth by creating compelling landing pages optimized for conversion rates.
- Created promotional materials that showcased the value proposition of products/services effectively.
Education
MBA - Marketing
Florida International University
Miami, FL12.2024
Skills
- Social Media Marketing
- SEO Strategies
- Digital Publishing
- Influencer Collaboration
- Content Scheduling
- Social Media Management
- Digital Marketing
- Email Campaigns
Websites
Languages
French
Native or Bilingual
Spanish
Limited Working
Timeline
Digital Content Marketing Manager
Tag Hueur
05.2020 - 12.2023
Content Creator and Social Media Manager
Shop Laura Charles
01.2020 - Current
MBA - Marketing
Florida International University
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