Laura Sohacki-Mikula
Summary
Award winning Rare Disease Account Manager offering twenty years of sales experience in the healthcare industry. Achieving top preforming results by establishing solid relationships with Key Opinion Leads and physicians throughout the state of Michigan, Indiana, and Ohio by utilizing clinical expertise in selling with a continuous focus of putting the patient first. Experienced with strategic account management, cultivating long-term client relationships, and driving revenue growth. Utilizes effective communication and negotiation skills to align client needs with business objectives. Track record of successfully managing regional territories and achieving high performance.
Overview
27
27
years of professional experience
Work History
Regional Account Manager
Mirum
09.2022 - Current
- Continued the Launch and marketing of Livmarli to major accounts and key opinion leaders throughout the state of Michigan, Indiana and Ohio. This includes major medical institutions: Cincinnati Children’s Hospital, Riley Children’s, IU Health, Nationwide Children’s, Henry Ford Health System and the University of Michigan with call points of Hepatologists, Gastroenterologists, Geneticists, and Dieticians
- Develop and executed a successful Business Plans each year for the Great Lakes territory to include Executive Engagement meetings within the geography
- 2024- 2025 Field Sales Trainer - selected by the Vice President of Sales
- 2024 Mentor of Newly Hired New England Representative chosen by the Executive Area Sales Director
- 2023-2025 Asked to Conduct the Mirum Core Value calls with New Hires by the Sales Leadership Team
- 2023-2024 Appointed by Executive Area Sales Director to the Sales/ Marketing Field Input Team
- Exceeded regional sales goals by developing strategic plans and executing effective account management practices.
Specialty Account Manager
Horizon Therapeutics
07.2019 - 08.2022
- Launched Tepezza (Teprotumumab – a monoclonal antibody) to major specialty accounts throughout the state of Michigan including major medical institutions to include University of Michigan and Michigan State University with call points of Oculoplastic Surgeons, Neuro Ophthalmologist, Endocrinologists, Ophthalmology, Optometry
- Develop and execute a successful Business Plan for the pre-launch and launch of Tepezza
- 143% to goal YTD while leading the region for Tepezza Vials sold
- 117% year over year growth as compared to National average of 113% year over year growth
- 2020 Appointed by Regional Sales Director to the Sales Marketing Advisory Team
- Provide solutions for site of care for an infusible product within out-patient hospital setting, independent infusion centers and oncology centers throughout the state
- Develop and help identify Key Opinion Leaders for the Michigan territory
- Work with Reimbursement and Patient Matrix team to ensure patient pull through of Tepezza
Therapeutic Business Specialist
SAGE THERAPEUTICS
11.2018 - 07.2019
- Prepare the market for pre-approval and launch of Zulresso to area OB/GYNs, key accounts, hospitals, health systems, and IDNs by educating practitioners on Postpartum Depression Disease State and the need to properly screen & treat the disease
- Provide solutions for site of care for an infusible product within the hospital setting, infusion centers and oncology centers throughout Michigan
- 2019 District Field Trainer
- Set up and conduct Key Stakeholder meetings to include, clinical, revenue cycle, pharmacy and reimbursement in Hospital Systems, Institutions, Infusion Centers, IDNs and Sites of Care
- Promote customer-centered culture to meet customer needs and expectations through educating and providing clinical support
- Demonstrate thorough understanding of the postpartum depression disease state and treatment options for the disease
- Develop and Identify Key Opinion Leaders for Postpartum Depression in Michigan Territory
- Sales force was completely downsized
Regional Business Manager
SHIRE Rare Disease, Endocrine
07.2017 - 11.2018
- Market Natpara to area Endocrinologist, Nephrologists, Surgeons & Internal Medicine Physicians including Educational Institutions (with Key Accounts University of Michigan and Michigan State University) covering all of Michigan excluding Detroit
- Developed New Prospects and New Natpara prescribers throughout Michigan by educating practitioners on Hypoparathyroidism and the need to treat Hypoparathyroidism
- Developed strategic action plans to help further launch Natpara in Michigan
- Ranked #2 in sales volume for end of 2018 at 137% to goal
- Ranked #4 2018 President Club Ranking
- Ranked #8 in sales volume Semester 1 2018 at 113% to goal
- #1 Region finish for Q3 2017 in the West Area
- Leader in Regional Sales Contest for new therapy patient starts for Natpara
- Quarterbacked the triad of Patient Services Manager, Patient Access Manager and Shire’s HUB to ensure script to patient delivery utilizing Specialty Pharmacy Fulfillment
- Selected by Regional Business Director and Area Director to be on the National Marketing Advisory Board
- Selected by Regional Business Director to be a part of the National Mentor/Mentee Pilot Program
- Involved in the Grow Program
- Collaborate across Regions to share best practices and successes to include presenting at Regional Breakouts my analytics and business acumen
Senior Specialty Representative
AMGEN
03.2017 - 07.2017
- Marketed Prolia to area specialists to include Endocrinologists, Rheumatologists, Orthopedics and High Decile Internists
- Developed and implemented an action plan for readying the marketplace for new osteoporosis disease state information and possible future product launch of Evenity
- 2017 Won the National District Share Launch Contest – Trip to Alaska - Repatha
- 2017 Elected by Regional Director as a National Thought Leader on our Field Input Team for Prolia
- 2017 Won Peer Award for newly developed specialty sales division
- 2017 District Sales Trainer responsible for helping to on-board 9 new Specialty Sales Representatives to Amgen
- 2017 Invited as a Guest Field Trainer to headquarters to help train Phase II New Hire training
- 2017 Finished 1st Semester at 111% Sales Goal Achievement
Senior Biopharmaceutical Specialty Representative
AMGEN
08.2009 - 03.2017
- Successfully launched new PCSK9 Cardiology Biologic, Repatha, to area Endocrinologists, Internists, Family Practice Physicians exceeding set goal
- Successfully launched and market new biologic monoclonal antibody drug, Prolia, for the treatment of osteoporosis to area Endocrinologists, Rheumatologists, Internal Medicine Physicians and Family Physicians
- Marketed Enbrel for Rheumatoid Arthritis and Psoriatic Arthritis to Rheumatologists, Dermatologists and Primary Care physicians
- Responsible for establishing hospitals, oncology centers, individual Specialty Offices to include Rheumatology, Endocrinology and Internal Medicine clinics as injection networks for area physicians to utilize as fulfillment pathway for new biologic monoclonal antibody product
- Provided site of care reimbursement information to infusion/injection network
- Develop physician targeting and action planning to meet and exceed area goal
- 2016 Elected as 1 out of 6 in the nation to be the National Sales Trainer
- 2016 Elected as a Mentor in the Regional Mentorship Program
- 2016 District Sales Trainer
- 2016 AWIN Member
- 2015 Challenger Winner of 1st to Exceed 100+ RX’s for PCSK9 drug
- 2015 104.3% to Goal
- 2015 District Sales Trainer
- 2015 AWIN Member
- 2014 101.2% to goal
- 2014 District Challenge winner for Top Sales
- 2013 104% to goal Prolia
- 2013 Earned Overall Market Share Change Award
- 2012 Awarded MVP for District
- 2012 108% to goal Prolia
- 2012 Ranked Top 10 Performer in the Region
- 2012 Led the District in Syringe Sales and Sales Goal Achievement
- 2011 Time is Right Contest 1st Place Winner
- 2011 Launch Pad to Success Winner
- 2010 Launched Prolia in June and Ended Year at 101% to Goal
Senior Sales Consultant/Professional Sales Consultant
Novartis Pharmaceuticals
05.2004 - 08.2009
- Launched new pharmaceuticals to include: Zelnorm, Reclast & Exelon Patch to area physicians and physician assistants
- Marketed Enablex to Nephrologists and Internal Medicine physicians
- Also marketed Lotrel, Diovan, Diovan HCT to area physicians
- Developed protocol and training to hospitals for injecting Osteoporosis drug
- 2009 Nominated for Women in Leadership
- 2009 Attended 7 Habits of Highly Effective People – Franklin Covey
- 2008 Launched 2 products at 125% to goal for Osteoporosis & 145% for Alzheimer’s Drug
- 2007 Attended Questions & Closing CLP Leadership Courses
- 2006 Attended Versatile Pharmaceutical Representative
- 2005 Honored the Go for the Gold Award – Ranked Top 10 in Region for Irritable Bowel Syndrome with Constipation Drug
- 2005 Recognized for on-going highest Call Activity in District
- 2004 Awarded the Alignment Orientation Award
Silpada Designs
11.2002 - 05.2004
Professional Sales Consultant
Aventis Pharmaceuticals
03.1999 - 11.2002
- Market pharmaceuticals including Allegra, Nasocort AQ, Azmacort. Launched Lantus & Actonel to specialists, internists, general physicians, physician assistants and NP’s
- 2002 Honored Gold Master Award – Ranked #1 in Region. Top 3 in Nation
- 2001 Recognized for Top Call Activity of 10+ Calls a day
- 2000 Nominated for Nova Sales Award – Rookie of the Year
- 1999 Won the Beyond the Bar Sales Award–Ranked top 3 in region for new growth
Professional Sales Representative
Dentsply New Image
06.1998 - 03.1999
- Marketed Capital Equipment - Intraoral cameras digital X-Ray Systems to dentists and Oral Surgeons
- Ranked #1 in sales for region at 127% to goal/ Top 10% in Nation
Education
B.A. - Psychology, Employment Relations/Personnel Management
Michigan State University
East Lansing, MI01.1991
Skills
- Rare Disease
- Relationship-Building Sales
- Demonstrated Clinical Expertise
- Account Management
- New Prospect Development
- Strategic Planning
- Extensive New Product Launch Experience
- Hospital and Product Sales Experience
- Disease State Education and Development
- Mentorship Program
- Regional Sales Trainer
- Market Penetration
- Strong Analytics
- Motivational Leadership
- Patient pull through
- Buy & Bill Experience
- Biologic Infusion/Injection experience
- Infusion Network Setup
- Specialty Pharmacy Experience
- Hospital Penetration
- P&T Committee Experience
- Monoclonal Antibody Experience
- HUB Experience
- Managed Care & Market Access Experience
- Clinical Based Selling
- Cross Unit Collaboration
- Passion Patient-Based Focus
- Customer Needs-Based Consultative Approach
- Situational Leadership Skills
- Market Share Growth
- Computer PC and MAC Skills
- National Training and Management
Timeline
Regional Account Manager
Mirum
09.2022 - Current
Specialty Account Manager
Horizon Therapeutics
07.2019 - 08.2022
Therapeutic Business Specialist
SAGE THERAPEUTICS
11.2018 - 07.2019
Regional Business Manager
SHIRE Rare Disease, Endocrine
07.2017 - 11.2018
Senior Specialty Representative
AMGEN
03.2017 - 07.2017
Senior Biopharmaceutical Specialty Representative
AMGEN
08.2009 - 03.2017
Senior Sales Consultant/Professional Sales Consultant
Novartis Pharmaceuticals
05.2004 - 08.2009
Silpada Designs
11.2002 - 05.2004
Professional Sales Consultant
Aventis Pharmaceuticals
03.1999 - 11.2002
Professional Sales Representative
Dentsply New Image
06.1998 - 03.1999
B.A. - Psychology, Employment Relations/Personnel Management
Michigan State University
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