Summary
Overview
Work History
Education
Skills
Affiliations
References
Timeline
Generic

Laura Wentworth

Pittsburgh ,PA

Summary

Strategic sales and marketing professional with proven success increasing sales and revenue through developing loyal account relationships. Articulate communicator with exceptional negotiation skills. Known for understanding customer needs, planning and development, and delivering effective solutions.

Overview

6
6
years of professional experience

Work History

Director of Customer Engagement

getWITit
Pittsburgh, PA
01.2024 - Current

• Develop and implement strategies to enhance customer engagement and satisfaction.
• Use project management tools like Monday.com, Slack, and Google Workspace to assign tasks, track progress, and ensure deadlines are met.
• Align engagement strategies with the organization's mission and goals.
• Monitor industry trends and best practices to inform strategic decisions.
• Coordinate with internal teams, including marketing, finance, and program development.
• Collect and analyze data on event attendance, engagement, and feedback.
• Use insights to improve future events and initiatives.
• Maintain relationships with existing sponsors and ensure fulfillment of sponsorship agreements.
• Recruit, train, and manage volunteers for various events and initiatives.
• Collaborate with the marketing team to develop promotional materials and content using tools like Canva, Linked In, Eventbrite, Whova, and Hootsuite.
• Utilize social media platforms, email newsletters, and other channels to reach the target audience

Account Executive

Intepros Incorporated
Pittsburgh, PA
07.2023 - Current

• Creating detailed business plans to reach predetermined goals and quotas.
• Unearthing new sales opportunities through networking, cold calling and prospecting, turning them into long-term partnerships.
• Develop and maintain relationships with key clients to ensure customer satisfaction,and tracking information with CRM tools like Salesforce, Salesloft and HubSpot.
• Managed Enterprise Accounts by following the sales process from beginning to end and engaging with key prospect.
• Using tools like Beeline, SmartRecruiter, Bounty Jobs and Workday to submit top talent to open positions in a timely fashion to secure deals.
• Engage and work with Master Service Providers for best results.
• Negotiated contracts with new clients to ensure profitable outcomes for the company.
• Hit weekly targets and generated reports on sales performance for management review.
• Overseeing the financial aspects of client accounts, including budgeting and forecasting.
• Using data and analytics to inform decision-making and identify growth opportunities.

Account Executive

Beacon Hill Technologies
Pittsburgh, PA
08.2021 - 07.2023

• National Rookie Club winner in 2022.
• Listed on national leaderboards for direct hire placements.
• Building and maintaining strong relationships with existing and potential clients.
• Understanding clients' staffing needs and business goals.
• Conducting market research to find potential clients.
• Creating and delivering presentations to prospective clients.
• Ensuring the recruitment team sources and screens candidates according to client
requirements and submitting candidates using tools like Fieldglass.
• Maintained accurate records of all sales activities using CRM tools like eRecruit.
• Attended networking events to find prospects and build relationships.
• Building and nurturing long-term relationships with key enterprise clients and monitoring
the performance and client satisfaction of those accounts.
• Keeping accurate records of contracts, agreements, and communications.
• Ensuring that client feedback

Account Manager

Goodfellow Corporation
Pittsburgh, PA
02.2019 - 08.2021

• Coordinated with internal teams to ensure timely delivery of raw materials.
• Developed and maintained relationships with key accounts to ensure customer satisfaction.
• Negotiated contracts with clients to maximize revenue potential.
• Generated leads through cold calling activities logging all information in Salesforce.
• Provided technical assistance during product demonstrations or presentations.
• Participated in trade shows, conferences, and networking events to represent the company and attract new business.
• Managed multiple accounts simultaneously while meeting deadlines.
• Developed strategies to increase revenue from existing accounts.

Sales Representative

HelloFresh
Pittsburgh, PA
08.2018 - 02.2019

• Identified opportunities for cross-selling additional meal kits and services.
• Listed on national leaderboard for exceeding sales targets.
• Reviewed monthly performance against targets set by management team.
• Prepared and delivered appropriate presentations on products and services.
• Developed customized sales techniques to successfully sell and upsell services to new
and existing clients.
• Developed and maintained relationships with customers to ensure repeat business.
• Generated new deals while out in the field.

Education

Bachelor of Arts - Biology

Indiana University of Pennsylvania
Indiana, PA
05-2018

Skills

  • Enterprise Account Specialist
  • Strategy Planning
  • Client Relationship Management
  • Business Development
  • Marketing
  • Design and Content Creator
  • Event Coordinator
  • Sponsorship Coordinator
  • Revenue Generation
  • Business Development
  • Territory Management
  • Lead Development
  • Account Management
  • Sales Strategies Implementation
  • Networking Expert
  • Fitness Instructor

Affiliations

Fitness Instructor - Crunch Fitness - Pleasant Hills, PA

-05/2024 to Present

References

References available upon request.

Timeline

Director of Customer Engagement

getWITit
01.2024 - Current

Account Executive

Intepros Incorporated
07.2023 - Current

Account Executive

Beacon Hill Technologies
08.2021 - 07.2023

Account Manager

Goodfellow Corporation
02.2019 - 08.2021

Sales Representative

HelloFresh
08.2018 - 02.2019

Bachelor of Arts - Biology

Indiana University of Pennsylvania
Laura Wentworth