Laura Michelle Hoock
Palm Beach Gardens,FL
Summary
Dedicated hospitality service professional well-versed in food and beverage operations and guest services. Experienced in managing large-scale events or intimate group gatherings. Successful at building and maintaining relationships with customers to increase loyalty and lasting relationships. Ambitious event manager with several years of experience leading efficient and profitable service teams. Successful at meeting client needs while increasing revenue by driving sales. Committed to top-tier customer service and upholding professional, approachable attitude.
Overview
17
17
years of professional experience
Work History
Event Sales/Catering Manager
The Breakers
Palm Beach, PB, FL
01.2012 - Current
- Organized over 1,000 corporate meetings, special events and social occasions to satisfy client requirements and increase facility revenues.
- Participated in planning meetings, site visits and vendor evaluations to enhance quality of client services.
- Exceeded both quarterly and annual sales goals.
- Determined facility, services and staffing needs to establish framework for successful event execution.
- Communicated with venue personnel to coordinate event logistics.
Pool and Beach Manager
The Breakers
Palm Beach, FL
03.2020 - 07.2021
- Managed three pool decks, beach and bungalows daily to ensure policies & standards where adhered to.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Directed training and retraining of employees to boost performance and enhance business results.
Administrative Assistant/Event Services
The Breakers
Palm Beach, FL
02.2010 - 08.2012
- Advanced proficiency of Microsoft Office Suite, Delphi and more.
- Interacted with vendors, contractors and professional services personnel to receive orders, direct activities and communicate instructions.
- Managed administrative logistics of events planning, event booking and event promotions while focusing on delivering superior customer service.
- Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation and proposal development for various events.
Sales Associate
Nike At The Gardens
Palm Beach Gardens, FL
01.2006 - 01.2009
- Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise.
- Provided positive first impressions to welcome existing, new and potential customers.
- Helped customers locate products and checked store system for merchandise at other sites.
Education
Bachelor Science - Business Administration, General Business, Hospitality and Tourism Management
University of Central Florida
Orlando, FL12.2010
Skills
- Sales, Operational and Administrative Experience
- Event Management and Customer Relations
- Research and Date Analysis
- Interpersonal Skills and Team Development
- Budgets, Expenditures and Sales Quota Management
- Outreach Initiatives
- Developed Operating Procedures and Polices
Timeline
Pool and Beach Manager
The Breakers
03.2020 - 07.2021
Event Sales/Catering Manager
The Breakers
01.2012 - Current
Administrative Assistant/Event Services
The Breakers
02.2010 - 08.2012
Sales Associate
Nike At The Gardens
01.2006 - 01.2009
Bachelor Science - Business Administration, General Business, Hospitality and Tourism Management
University of Central Florida
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