LAUREL KELLN
Tyler
Summary
With over a decade of administrative experience, I'm passionate about connecting people, ideas, and processes. Known for my strong communication skills and a hands-on approach, I thrive when I can bring creative solutions to the table. My background in marketing and customer engagement has allowed me to support higher education programs, small business growth, and meaningful marketing efforts. I'm driven by the opportunity to make a real impact and enjoy collaborating with teams to turn ideas into actions.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Marketing Specialist
MacKenzie Life Care Planning
07.2023 - Current
- Manage company's marketing budget with a focus on making resource-efficient decisions to maximize ROI.
- Increase brand awareness by developing and implementing targeted marketing campaigns.
- Use CRM tools to track customer engagement and sales, providing data-driven insights to improve conversion rates and adjust strategies.
- Collaborate with creative teams to develop visually appealing marketing materials for print and digital channels.
- Boost lead generation through the creation of engaging content for social media platforms.
- Plan and participate in networking events across the country to increase brand awareness.
Executive Assistant
MacKenzie Life Care Planning
04.2022 - 07.2023
- Provided dedicated support to C-Level executives, helping to keep daily operations running smoothly and efficiently.
- Led the coordination of open enrollment for employee benefits.
- Managed executive calendars, scheduling meetings and appointments and coordinating travel arrangements to optimize time.
- Handled confidential and sensitive information with discretion and tact.
- Managed office inventory, tracking supplies and placing orders to ensure smooth daily operations.
- Assisted with the hiring process, conducting interviews and onboarding new employees to promote company culture.
Office Coordinator
Loma Linda University
03.2016 - 02.2022
- Provided administrative support to staff members, assisting with daily tasks as needed to promote productivity across the organization.
- Managed event management software for over 300 users.
- Responsible for department procurement activities, including ordering supplies, tracking shipments, and overseeing the distribution process.
- Coordinated large-scale educational and social events.
Administrative Assistant
Loma Linda University
09.2014 - 03.2016
- Coordinated educational program for hundreds of students.
- Designed and distributed all program-related marketing content.
- Supported executive staff through scheduling meetings and preparing crucial documents.
- Collaborated on special projects as assigned by leadership, contributing research findings.
- Facilitated cross-departmental communication, organizing meetings to discuss project progress and align objectives.
Secretary
Loma Linda University
08.2009 - 09.2014
- Provided administrative support to faculty, managed calendars, answered phones, and digitized information.
- Enhanced meeting efficiency by preparing agendas and minutes, ensuring all participants were well-informed.
- Handled sensitive information discreetly, maintaining confidentiality when managing personnel files or financial data.
- Scheduled appointments and conducted follow-up calls for department doctors.
- Launched new patient clinic protocol to improve department workflow.
Secretary & Event Coordinator
Edwards Mansion
04.2010 - 02.2012
- Conducted venue tours, scheduled appointments, and processed client payments.
- Assisted in event planning for dozens of social gatherings.
- Coordinated schedules and timelines for events.
- Handled crisis management situations promptly, minimizing negative impact on event outcomes and client satisfaction.
- Coordinated with vendors to deliver exceptional catering and audiovisual services during events.
Education
BA Business Administration - Entrepreneurial Management
California State University, San Bernardino
San Bernardino12.2013
AA Administration of Justice -
San Bernardino Valley Community College
12.2011
Skills
- Executive Support
- Content Creation
- Email Marketing
- Social Media Management
- Project Management
- Strong Problem Solver
- Microsoft Office Suite
- Customer Service
- Team Collaboration
Certification
- CPR & Basic Life Support, 06/01/23, 06/01/25
- HubSpot Academy: Content Marketing, 12/01/23
- Google: Foundations of Digital Marketing & E Commerce, 12/01/22
- HIPPA for Business Associates, 04/01/22
- LIBBE Device Certification, 06/01/21
Timeline
Marketing Specialist
MacKenzie Life Care Planning
07.2023 - Current
Executive Assistant
MacKenzie Life Care Planning
04.2022 - 07.2023
Office Coordinator
Loma Linda University
03.2016 - 02.2022
Administrative Assistant
Loma Linda University
09.2014 - 03.2016
Secretary & Event Coordinator
Edwards Mansion
04.2010 - 02.2012
Secretary
Loma Linda University
08.2009 - 09.2014
BA Business Administration - Entrepreneurial Management
California State University, San Bernardino
AA Administration of Justice -
San Bernardino Valley Community College
- CPR & Basic Life Support, 06/01/23, 06/01/25
- HubSpot Academy: Content Marketing, 12/01/23
- Google: Foundations of Digital Marketing & E Commerce, 12/01/22
- HIPPA for Business Associates, 04/01/22
- LIBBE Device Certification, 06/01/21
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