Summary
Overview
Work History
Education
Skills
Timeline
Generic

Lauren Bixler

Minneapolis,MN

Summary

Dynamic Sales Director specializing in CPG industry with extensive experience leading high-performing teams and developing innovative sales strategies. Expertise in customer relationship management, contract negotiation, and leveraging market insights to drive revenue growth. Proven track record of exceeding sales targets and fostering continuous improvement within sales departments.

Overview

8
8
years of professional experience

Work History

Sales Director - Fabric Care, Target

Procter & Gamble Co
02.2024 - Current
  • Led a high-performing sales team through effective coaching, mentoring, and performance management strategies.
  • Enhanced customer satisfaction with a focus on fostering long-term relationships, consistently addressing client needs, and providing exceptional service.
  • Created innovative sales strategies through monitoring and evaluating market trends and competitive offerings.
  • Negotiated high-value contracts with key clients, ensuring mutually beneficial outcomes for all parties involved.
  • Boosted sales revenue by developing and implementing strategic sales plans and initiatives tailored to the organization''s goals.
  • Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans.

Sales Director - Market Strategy & Planning

Procter & Gamble Co
09.2022 - 02.2024

Fostered a culture of continuous improvement within the sales department, regularly organizing workshops and skill-building sessions for employees at various levels of expertise.

  • Ensured successful product launches, managing all aspects of go-to-market strategy development and execution.
  • Collaborated with cross-functional teams to create cohesive marketing campaigns.
  • Leveraged advanced analytics tools to derive actionable insights from large datasets, informing strategic direction for clients'' businesses.
  • Managed multiple high-priority projects simultaneously, ensuring timely completion while maintaining exceptional quality standards.
  • Collaborated with cross-functional teams to align corporate objectives with market trends and opportunities.
  • Developed key performance indicators to measure the success of marketing initiatives, adjusting strategies based on results.
  • Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.

Senior Account Executive - Fabric Care, Sam's Club

Procter & Gamble Co
07.2020 - 09.2022

TBD

Account Executive - Home Care, Delhaize

Procter & Gamble Co
02.2018 - 06.2020
  • Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
  • Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
  • Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
  • Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
  • Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
  • Conducted regular check-ins with existing clients to assess their needs and identify upselling opportunities.
  • Delivered informative presentations to potential clients, showcasing the unique value of products or services offered.
  • Developed detailed reports analyzing account performance data, providing valuable insights for future strategy adjustments or improvements.

Category Development Manager - Home Care, Albertso

Procter & Gamble Co
06.2016 - 01.2018
  • Identified and reported key performance indicators to define successful category management.
  • Shelf work
  • Partnered with buyers to develop category-appropriate order frequency for spend under management.
  • Fostered positive work atmosphere by acting and communicating collaboratively with customers.
  • Assisted in conducting audits of key suppliers and monitored supplier performance.
  • Played a crucial role in enhancing the company''s market share by identifying potential areas for expansion within target markets and categories.

Education

Bachelor of Science - Marketing

University of Minnesota - Carlson School of Mgmt
Minneapolis, MN
05-2016

Skills

  • Networking and relationship building
  • Goals and performance
  • Presentations and public speaking
  • Sales expertise
  • Negotiation expertise
  • Business development and planning

Timeline

Sales Director - Fabric Care, Target

Procter & Gamble Co
02.2024 - Current

Sales Director - Market Strategy & Planning

Procter & Gamble Co
09.2022 - 02.2024

Senior Account Executive - Fabric Care, Sam's Club

Procter & Gamble Co
07.2020 - 09.2022

Account Executive - Home Care, Delhaize

Procter & Gamble Co
02.2018 - 06.2020

Category Development Manager - Home Care, Albertso

Procter & Gamble Co
06.2016 - 01.2018

Bachelor of Science - Marketing

University of Minnesota - Carlson School of Mgmt
Lauren Bixler