Creative and focused Social Media Specialist with excellent eye for detail and experience in overseeing social media marketing for growing organizations. Self-motivated and accomplished in brand awareness and content marketing strategy.
Overview
8
8
years of professional experience
Work History
Customer Service Representative
Holladay Veterinary Hospital
10.2022 - Current
Educated existing and potential clients on best practices for pet care to increase patient compliance and generate leads using social media.
Increased customer engagement through social media.
Monitored online presence of company's brand to engage with users and strengthen customer relationships.
Developed and managed content calendars for each platform to establish timely and relevant posts.
Designed and implemented social media strategies to align with business goals.
Developed and promoted corporate brand, images and identity to media and public.
Collaborated with staff members to enhance customer service experience and exceed team goals through effective client satisfaction rates.
Increased efficiency and team productivity by promoting operational best practices.
STUDENT LEADER & SOCIAL MEDIA MANAGER
SLCC Gender & Sexuality Student Resource Center
04.2021 - 09.2022
Develop and implement programming to increase center utilization and support LGBTQ+ students.
Community outreach and forming partnerships.
Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
Worked with professors and community groups to develop projects for program support.
Met multiple deadlines using strong task prioritization skills.
Increased student and community engagement through social media.
Identified areas in need of improvement in LGBTQ+ equity on campus and implemented solutions.
SUPPORT STAFF
Odyssey House
07.2020 - 04.2021
Prepared and led support groups for patients.
Maintained positive, comforting environment that felt safe and inviting to clients.
Developed open rapport with patients, encouraging sharing of questions and concerns.
Educated in various types of techniques and skills to better understand people from diverse walks of life and cultures.
Met with patients individually.
Advocated for program participants and their unique needs to program executives.
Created and organized training materials and group materials and resources for department.
Training new support staff.
BUSINESS OWNER & MARKETING MANAGER
Herbal Mana, LLC
02.2018 - 03.2020
Developed and implemented marketing strategies to generate leads and increase sales and profit margins utilizing social media, email marketing, live video, and blog posts.
Copywriting and editing.
Developed and implemented marketing strategies to use for launches, rebranding campaigns, and promotions.
Implemented business strategies, increasing revenue and effectively targeting new markets.
Identified customer needs and developed products to address them.
Researched developing trends to stay updated with new ideas and marketing practices.
Created and managed social media campaigns to increase brand engagement.
Conducted market research to identify new opportunities and target markets.
MARKETING MANAGER & CONTENT CREATOR
Todd Bailey
03.2016 - 02.2018
Devised content strategy to effectively engage target audiences.
Optimized email campaigns to increase open and click-through rates.
Brand creation and development.
One-on-one coaching calls with clients.
Customer support and retention.
Created and managed social media campaigns to increase brand engagement.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Continually maintained and improved company's reputation and positive image in markets served.
Assistant Manager
FreeMotion Fitness
03.2015 - 03.2017
Developed strategy to increase sales and drive profits.
Created dynamic graphics and pieces to increase website and social media traffic.
Wrote engaging and successful marketing, advertising, and website copy.
Increased customer engagement through social media.
Monitored online presence of company's brand to engage with users and strengthen customer relationships.
Supervised day-to-day operations to meet performance, quality, and service expectations.
Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
Generated repeat business through exceptional customer service and responded to customer concerns with friendly and knowledgeable service.
Helped with planning schedules and delegating assignments to meet coverage and service demands.
Veterinary Assistant at Red Bank Veterinary Hospital, Oakhurst Veterinary HospitalVeterinary Assistant at Red Bank Veterinary Hospital, Oakhurst Veterinary Hospital
Summer Research Student at Nc State College Of Veterinary Medicine & Veterinary HospitalSummer Research Student at Nc State College Of Veterinary Medicine & Veterinary Hospital