Lauren Hudson, MS

• Manage 20+ client onboarding and consultation calls weekly, guiding new clients through personalized fitness and nutrition programs aligned with their goals and preferences.
• Conduct weekly Zoom strategy meetings with the coaching team to review performance metrics, resolve client challenges, and align on company initiatives.
• Deliver customized coaching and accountability through Trainerize, including daily check-ins, habit tracking, progress monitoring, and tailored feedback on training adherence and nutrition compliance.
• Review and refine individualized meal plans and macro targets, ensuring alignment with each client’s metabolic needs, goals, and dietary preferences.
• Execute client retention strategies, including refund prevention and “save calls,” addressing objections with empathy and solution-oriented communication to improve satisfaction and reduce churn.
• Provide high-level client support across multiple communication channels (Trainerize messaging, Slack, and email), maintaining a consistent, motivational, and educational coaching voice.
• Collaborate with closers and management to optimize lead quality and conversion, offering insights on client readiness, onboarding experience, and overall program satisfaction.
• Contribute to ongoing program development and quality assurance, offering feedback on curriculum design, client resources, and operational efficiency.

• Founded and scaled a results-driven coaching business helping women achieve lean, defined physiques—with a focus on visible abs, muscle tone, and long-term sustainability.
• Specialize in coaching women who have “tried everything” (Pilates, crash diets, challenges) and are ready for a structured, science-based approach that finally delivers results.
• Design personalized training programs rooted in hypertrophy and strength principles, with progressive overload tailored to each woman’s goals, fitness level, and lifestyle.
• Build custom macro-based nutrition plans that empower women to eat more strategically (not less), optimizing body composition without cutting out social life or sanity.
• Deliver high-touch accountability and mindset coaching through weekly check-ins, direct messaging, and behavior change systems designed to create lasting transformation.
• Create strategic Instagram content, client education resources, and transformation showcases to attract leads, build brand authority, and scale business through word-of-mouth and referrals.
• Leverage kinesiology expertise to bridge the gap between science and real-world application, helping women stop spinning their wheels and finally get results they can maintain.

• Researched, wrote, and published expert-driven articles on fitness, wellness, and recovery topics for a leading regional health magazine.
• Covered diverse topics including IV hydration therapy, cold water immersion, and mental performance in professional sports, combining scientific insight with accessible, engaging language.
• Interviewed industry professionals such as Dr. Hillary Cauthen, sports psychologist for Austin FC, to bring authoritative perspectives to readers.
• Delivered high-quality content on deadline, maintaining editorial standards while contributing to the magazine’s mission of promoting health and wellness in the Austin community.
• Collaborated with editors and media staff to ensure accuracy, readability, and alignment with publication voice and audience needs.

Coached clients remotely using science-driven resistance training and macro-based nutrition tailored for lean muscle gain and body recomposition.

• Specialized in helping women achieve visible abs and long-term physique goals without sacrificing sustainability, social life, or hormonal health.
• Conducted regular check-ins, body composition tracking, and training adjustments using tools like MyFitnessPal, Trainerize, Google Sheets, and Zoom.
• Designed custom protocols including flexible meal frameworks, grocery guides, and gym/home workout plans based on each client’s lifestyle.
• Offered mindset coaching and daily accountability support to help clients break through plateaus and build lasting behavioral change.
• Leveraged kinesiology expertise to bridge the gap between scientific programming and real-world client application, resulting in high retention and strong word-of-mouth referrals.

• Learned and implemented programming based on the planes of movement and functional biomechanics of the human body.
• Developed strength training programs emphasizing safe and effective movement patterns.
• Gained expertise in assessing clients’ movement and delivering corrective exercises for improved performance.

• Furnished individualized nutrition plans aligned with each client’s goals and wellness needs, contributing to measurable improvements such as reduced body fat, balanced blood sugar, and lower cholesterol.
• Custom-designed and delivered exercise programs, HIIT sessions, and nutrition education to empower clients with sustainable weight loss strategies and long-term fitness habits.
• Approached diverse clientele with empathy and enthusiasm, addressing concerns promptly to ensure a positive and motivating coaching experience.
• Supported day-to-day facility operations by maintaining equipment and managing inventory to ensure a safe, seamless training environment.
• Translated client goals into realistic, actionable plans by setting value-driven objectives that delivered tangible health and fitness outcomes.