Lauren Jernigan
Valley Village,CA
Summary
Marketing Manager with 4+ years of experience in content ideation, editing, and posting for OfflineTV, the largest Asian-American creator organization with 30M+ YouTube subscribers.
Overview
2025
2025
years of professional experience
Work History
Marketing Manager
OfflineTV
Los Angeles, CA
01.2024 - Current
- Developed and executed OfflineTV's marketing strategy, contributing to over 450 million views across platforms.
- Launched and promoted special projects, including the Comfy Cafe pop-up (3k attendees), TwitchCon (25k attendees), and apparel launches (six-figures in revenue).
- Led thumbnail team of 7 designers and creatives for OfflineTV's YouTube channel
Social Media Manager
OfflineTV
Los Angeles, CA
01.2023 - 02.2024
- Managed all social media platforms independently, and coordinated short-form content while collaborating with editors.
- Created content for sponsor partners, including McDonald's, Mastercard, and Toyota.
- Introduced and launched short-form content across all OfflineTV platforms, establishing a new content format from scratch.
Social Media Intern
OfflineTV
Los Angeles, CA
12.2021 - 12.2022
- Created and established the OfflineTV Discord server, managing interactions, hosting events, and organizing giveaways to build community.
- Supported production, content posting, and coordination across main channel videos, podcasts, and events.
Freelance Social Media Manager
Self
- Edited and ran socials for Mitsy270 (4.9M followers), Game Over Talent (22k followers), Social Media Money (199k subscribers), and BasicallyHomeless (2M subscribers).
Education
Bachelor of Science - Marketing Management
California Baptist University
Riverside, CA12-2022
Skills
- Social Media Expert in platforms including YouTube, X (formerly Twitter), Instagram, TikTok, Twitch, and Discord
- Content Project Management: End-to-end content production: ideation, filming, editing , and final delivery
Fun Facts
- ASMR enjoyer
- Club Penguin griever
- Somewhat a Disney adult
Timeline
Marketing Manager
OfflineTV
01.2024 - Current
Social Media Manager
OfflineTV
01.2023 - 02.2024
Social Media Intern
OfflineTV
12.2021 - 12.2022
Freelance Social Media Manager
Self
Bachelor of Science - Marketing Management
California Baptist University
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