Lauren Klein
Chicago
Summary
Dynamic Global Marketing Director with a proven track record of driving growth including doubling expected revenue growth of a $750M portfolio of products. Skilled in strategic planning and team leadership, I spearheaded the development of innovative product pipelines, brand identities, and marketing campaigns resulting in significant market growth while enhancing employee satisfaction. Passionate about championing professional development within teams.
Overview
16
16
years of professional experience
Work History
Global Marketing Director, OR Products
Cardinal Health
Dublin
12.2021 - 04.2025
- Led a team of 10 strategic Product Managers in driving a global business with $750M in revenue to achieve an impressive 11% CAGR from 2021 to 2025, effectively doubling projected market growth.
- Orchestrated development of comprehensive business strategy, resulting in a $145M investment approved by the organization's Board of Directors.
- Developed an innovative product pipeline for new product development based on customer insights and market research.
- Implemented brand positioning strategies and messaging for diverse product lines, to support campaigns aimed at accelerating growth.
- Championed professional growth within team, resulting in the promotion of four individuals.
Global Marketing Director, Nutritional Delivery
Cardinal Health
Dublin
05.2021 - 12.2021
- Led team of 5 direct reports to manage and expand $250M Nutritional Delivery portfolio globally.
- Developed long term strategic roadmap and drove execution focused on product management, market development, and commercial enablement.
- Optimized team by creating operating mechanisms, prioritizing projects/initiatives, and driving cross-functional support leading to an increase in surveyed employee satisfaction.
Global Marketing Manager, Venous Thromboembolism (VTE) Prevention
Cardinal Health
Dublin
01.2019 - 05.2021
- Led a team of 12 individuals to grow a $300M product line globally.
- Developed strategy for global growth based on data while gaining alignment throughout the organization. Presented marketing plans and business cases to executive leadership and CEO to gain support and investment.
- Managed program execution and drove $9M in incremental annual revenue through market expansion activities.
- Awarded Global Marketer of the Year based on contribution and success in growth internationally.
- Developed the global Business Development Manager program hiring 10 indirect reports in key countries across the global.
Global Marketing Manager
Abbott
Lake Forest
05.2016 - 12.2018
- Directed global marketing for $654M diagnostic software, hardware, and consumable solutions portfolio.
- Collaborated with cross-functional teams in development of 10 innovative products, including business cases and promotional plans.
- Managed high-budget campaigns to foster category growth within competitive markets.
- Achieved 17% growth in legacy product line by identifying customer needs and executing rebranding initiatives.
Senior Global Product Manager
Bio-Rad Laboratories
Irvine
05.2015 - 05.2016
- Promoted due to achievements in Strategic Marketing Department.
- Managed upstream activities for $27M diagnostic testing product line.
- Supported President of Clinical Diagnostics Division in formulating five-year strategic plan.
- Developed strategies for expansion into new market segments.
Global Product Manager
Bio-Rad Laboratories
Irvine
07.2013 - 05.2015
- Chosen to drive marketing initiatives for $7M product line following U.S. market achievements.
- Crafted comprehensive marketing strategy resulting in 26% revenue growth across Asia.
- Executed sales training and integrated campaigns alongside Key Opinion Leader development to drive portfolio growth.
- Developed requirements for new diagnostic products and software improvements expected to yield $6M over five years, nearly doubling portfolio revenue and standard gross profit.
Sales Associate
Bio-Rad Laboratories
09.2009 - 07.2013
- Managed sales growth for a $4.6M territory through the development and execution of a detailed territory business plan and promotion of the clinical diagnostic product line.
- Analyzed customer data to identify trends, preferences, and opportunities for growth.
- Grew territory revenue by 53% throughout career in sales.
- Awarded 2011 Top Sales Representative of the Year; 2012 President’s Club Award; 2013 Top Sales Representative of the Year.
Education
Registered Yoga Teacher (RYT 200) -
CorePower Yoga
Chicago, IL01.2018
MBA - Marketing
University of California Irvine
Irvine, CA01.2014
BS - Dual Major in Microbiology and Molecular Genetics
Michigan State University
East Lansing, MI01.2008
Skills
- Team leadership
- Creative problem solving
- Strategic planning and execution
- Campaign development
- Proactive communication
- Lead generation
- Agency management
- Market research and analysis
- Integrated marketing strategies
- Brand management
- Profit and loss ownership
- Global market development
Key Leadership Initiatives
- Led a Business Development program, with the goal of accelerating global growth in emerging markets. Key activities included strategy development, aligning internally on program objectives, gaining business case approval, recruiting headcount, campaign development and execution. The program drove $3M in revenue (an 800% increase in revenue over prior year). Cardinal Health Global Marketing Manager
- Developed a comprehensive marketing plan for a strategic product line leading to reprioritization of funding and new product focus throughout the organization. Developed rebranding strategy and launched a multi-channel marketing campaign, resulting in $11M incremental revenue. Abbott Global Marketing Manager
- Managed development of business case requesting a $145M investment in a new manufacturing facility to drive portfolio growth. Co-presented the business case to organization’s CEO and Board of Directors, leading to approval of capital. CEO subsequently announced the investment at the following quarterly shareholders meeting. Cardinal Health Global Marketing Director
Timeline
Global Marketing Director, OR Products
Cardinal Health
12.2021 - 04.2025
Global Marketing Director, Nutritional Delivery
Cardinal Health
05.2021 - 12.2021
Global Marketing Manager, Venous Thromboembolism (VTE) Prevention
Cardinal Health
01.2019 - 05.2021
Global Marketing Manager
Abbott
05.2016 - 12.2018
Senior Global Product Manager
Bio-Rad Laboratories
05.2015 - 05.2016
Global Product Manager
Bio-Rad Laboratories
07.2013 - 05.2015
Sales Associate
Bio-Rad Laboratories
09.2009 - 07.2013
Registered Yoga Teacher (RYT 200) -
CorePower Yoga
MBA - Marketing
University of California Irvine
BS - Dual Major in Microbiology and Molecular Genetics
Michigan State University
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