Lauren Livecareer
Huntington Beach,CA
Summary
Product Marketing Manager with 8+ years of experience developing and executing go-to-market plans for products and services. Consistently delivers messaging highlighting differentiated value propositions in sales collateral, conducts knowledge transfer and training and contributes core messaging for fulfillment of marketing tactics. Accomplished Marketing Professional with verifiable track record of increasing revenues, profits and market share through savvy product management and marketing. Excellent record of driving new market development.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Product Marketing Manager
Avocado Green Brands
05.2020 - 10.2022
- Communicated value and position to sales team and developed tools to support selling process.
- Planned new product external launch and release while managing cross-functional implementation of plan.
- Optimized segment space automation growth by leading marketing strategy and content creation.
- Oversaw product development, marketing and launches.
Marketing Manager
Max Mara
02.2018 - 04.2020
- Assessed marketing copy, art comps and final designs and compared with established specifications.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
Education
Bachelor of Science - Communications
University of San Francisco
San Francisco, CA05.2017
Skills
- Customer Relationship Management
- Continuous Improvement Process
- Product Development and Launch
- Training and Development
- Planning and Coordination
- Excellent Communication
- New Product Channels
- Market intelligence
Accomplishments
- Managed production of [Describe marketing project] from concept creation to launch.
- Received “[Name of Award]” for [Accomplishment].
- Tripled business from [$] to [$] in [Number] years by effectively managing new product and program introduction
Affiliations
- TEST 1
Certification
- CPMM - Certified Product Marketing Manager
- CM - Certified Manager Certification
Additional Information
More info about me udisdhwdsiuodsoihodshe
Languages
English
Native or Bilingual
Catalan
Elementary
Spanish
Elementary
Armenian
Full Professional
Timeline
Product Marketing Manager
Avocado Green Brands
05.2020 - 10.2022
Marketing Manager
Max Mara
02.2018 - 04.2020
Bachelor of Science - Communications
University of San Francisco
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