Lauren Langenstein
Cliffside Park,NJ
Summary
Seasoned professional with 15+ years in forming strategic alliances that boost revenue and expand market reach. Skilled in negotiation and strategic planning, with a history of successful partnerships in Sports and Entertainment. Proficient in identifying growth opportunities and aligning them with business objectives to enhance competitive edge. Specializes in simplifying complex products for client understanding. Methodical director with several years of comprehensive experience overseeing daily operations of company or organization.
Overview
18
18
years of professional experience
Work History
Director, Strategic Partnerships
Droptought Inc.
New York, New York
10.2019 - Current
- Specialized in Sports & Entertainment industry, enhancing fan and staff experiences.
- Led cross-departmental teams to enhance operational efficiency and collaboration.
- Developed strategic plans to align departmental goals with organizational objectives.
- Implemented innovative solutions to improve workflow and resource management.
- Directed budget planning and allocation for multiple projects and initiatives.
- Evaluated industry trends to inform strategy development and decision-making processes.
- Tracked and analyzed fan journeys for teams, venues, and leagues to optimize live events.
- Managed Fan Experience vertical, including go-to-market strategies and execution of special projects.
District Manager - Major Accounts
ADP
Los Angeles, CA
08.2017 - 10.2019
- Managed client relationships to ensure satisfaction and retention across multiple locations.
- Optimized and expanded newly acquired accounts in restaurants, technology, finance, professional services, and e-sports sectors.
- Directed full cycle of HCM technology sales, including prospecting, initial meetings with decision makers, demos, proposals, negotiations, and closings.
Client Relationship Manager
MARKETS GROUP
Los Angeles, CA
09.2016 - 08.2017
- West Coast Event Sponsorship Sales Manager, responsible for the full sales cycle whilst building and growing strategic partnerships with C-Level executives at top 200 financial services firms
- Identified the objectives of the client through a consultative approach and presented creative media packages to demonstrate a clear ROI
Business Development Manager
INCISIVE MEDIA
New York, NY
03.2015 - 06.2016
- Surpassed sales targets by selling complex digital and print advertising packages to C-level executives.
- Generated over $1 million in global revenue annually with an average deal size of $15,000.
- Crafted tailored media strategies for clients, incorporating digital and print advertising and live events.
- Secured event sponsorships and media opportunities to enhance brand visibility for Waters Technology and Risk.net.
Independent Contractor: Sales/Event Manager
DAANA INC. & TEP EVENTS INTERNATIONAL
New York, NY
06.2013 - 06.2015
- Spearheaded expansion of UK fundraising tech companies into US market.
- Managed event logistics for various high-profile international gatherings.
- Managed logistics for high-profile international events, ensuring seamless execution.
Sponsorship Sales Manager
GDS INTERNATIONAL
New York, NY
03.2012 - 06.2013
- Achieved monthly sales targets by securing event sponsorship packages from C-level executives across Healthcare, Tech, Cyber Security, and Financial Services industries.
- Cultivated strong client relationships to drive repeat sales and enhance customer satisfaction at events.
Premium Sales Intern
CHARLOTTE BOBCATS
Charlotte, NC
06.2007 - 08.2007
- Promoted and sold suites and courtside seating through new business and re-book initiatives.
- Developed innovative arena tour strategies with a team of administrators.
- Led all VIP tours to enhance suite sales.
- Supported event promotions, focusing on sponsorship advertising.
Education
Bachelors of Business Administration - Marketing
The University of Mississippi
Oxford, MSSkills
- Strategic planning
- Partnership development
- Event management
- Customer relationship management
- Sales strategy
- Client retention
- Branding strategies
- Problem solving
- Communication skills
- Negotiation techniques
- Analytical thinking
- Cross-functional collaboration
- Proposal development
- Brand alignment
- Product positioning
- Data-driven decision making
- Partnership evaluation
- Competitive intelligence
Timeline
Director, Strategic Partnerships
Droptought Inc.
10.2019 - Current
District Manager - Major Accounts
ADP
08.2017 - 10.2019
Client Relationship Manager
MARKETS GROUP
09.2016 - 08.2017
Business Development Manager
INCISIVE MEDIA
03.2015 - 06.2016
Independent Contractor: Sales/Event Manager
DAANA INC. & TEP EVENTS INTERNATIONAL
06.2013 - 06.2015
Sponsorship Sales Manager
GDS INTERNATIONAL
03.2012 - 06.2013
Premium Sales Intern
CHARLOTTE BOBCATS
06.2007 - 08.2007
Bachelors of Business Administration - Marketing
The University of Mississippi
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