Lauren Murray
West Palm Beach,FL
Overview
13
13
years of professional experience
Work History
Co-Founder, Partner, Vice President of Procurement
Lola Dré LLC
10.2018 - Current
- Founding partner of a luxury women's brick and mortar boutique with gross sales reaching $5 million within the first three years of operation.
- Procure and maintain vendor relationships for over 100 luxury brands.
- Manage and maintain seasonal store inventory based on fashion trends, reorder submissions and special orders for VIP clientele.
- Quarterly business travel to New York for meetings with key brand representatives, showroom appointments and trade events to identify new opportunities and strengthen key brand partnerships.
- Analyze data generated by proprietary software and utilize information to plan seasonal inventory investments and real time order adjustments based on targeted customer feedback.
- Develop product launch campaigns and marketing materials for in-store events, trunk shows and celebrity shopping experiences to boost customer engagement.
- Established foundational processes for business operations.
- Recruit both sales associates and corporate team members.
- Utilize social media and influencer platforms to advertise and promote specialty functions
- Assist in the development and implementation of proprietary inventory software used for data analytics
- Coordinate and plan events with various charitable organizations within the Palm Beach County community.
Manager, Pre-Production & Commercialization, Footwear
Ralph Lauren
07.2017 - 05.2018
- Collaborated with product development & design teams to execute fit and aesthetic specifications through commercialization
- Assisted product development with new factory allocations
- Managed all Men's and Women's volume and collection fitting sessions & communicated technical fit changes and corrections to overseas counterparts
- Managed daily fitting sample and construction reports with China and Italy office counterparts and RL product development teams
- Analyzed and communicated technical development information to identify critical production risks to overseas counterparts
- Communicated with Chinese and Italian factories for pre-production troubleshooting.
- Managed all brand fittings and fitting processes and maintained accurate records for development
- Managed seasonal "wear test" samples to communicate R&D pre-production comments with factories overseas
- Led weekly commercialization meetings with production & product development brand managers to ensure on-time deliveries
- Led customs compliance product meetings for HTS classifications
- Managed the Harmonized Tariff Schedule Pre-Classification process, led compliance and product testing meetings with a customs lab for HTS classification
- Utilized PLM system to generate status reports to highlight commercialization milestones and key activities.
Associate Manager, Commercialization, Footwear
Ralph Lauren
05.2014 - 06.2017
- Collaborated with product development & design teams to execute fit and aesthetic specifications through commercialization
- Assisted product development with new factory allocations
- Managed all Men's and Women's volume and collection fitting sessions & communicated technical fit changes and corrections to overseas counterparts
- Managed timely approvals of fitting samples and TOPs to ensure on-time delivery
- Managed daily fitting sample and construction reports with Chinese and Italian offices and RL product development teams
- Analyzed and communicated technical development information to identify critical production risks to overseas counterparts.
- Communicated with Chinese and Italian factory managers for pre-production troubleshooting.
- Managed all brand fitting processes and maintained accurate records for development
- Managed seasonal "wear test" samples to communicate R&D pre-production comments with factory representatives.
- Led weekly commercialization meetings with production & product development brand managers to highlight and obstacles to ensure on-time deliveries
- Managed the Harmonized Tariff Schedule Pre-Classification process and product testing with customs lab for HTS classification
- Utilized PLM system to generate status reports to highlight commercialization milestones and key activities.
Assistant, Product Development, Footwear
Ralph Lauren
01.2012 - 05.2014
- Created and managed the commercialization tracking report process for all footwear brands
- Facilitated critical commercialization milestones and addressed and solved challenges before the production timeline was negatively impacted.
- Responsible for trafficking and accounting of physical approval for confirmation and fit samples with overseas counterparts
- Liaised between design, merchandising and production with overseas teams throughout the product development lifecycle
- Provided support to product development team for all sample order placements.
Sales Professional
Ralph Lauren
10.2010 - 12.2011
- Exceeded sales goals and maintained strong client relationships by identifying clients needs.
- Developed excellent product knowledge and wardrobing skills for Men's and Women's apparel.
Education
The Art of Shoemaking -
Ars Sutoria School
Milan, Italy09.2017
Bachelor of Science - International Business and Marketing
The University of Tampa
Tampa, FL05.2010
Study Abroad -
Florence University of The Arts
Florence, Italy05.2009
Skills
- Industry Relationship Development and Retention
- CRM Strategic Visionary
- Sales Forecasting & Budget Planning
- Performance Management
- Staff Development
- Flare for Style
Hobbies and Interests
- Accomplished Equestrian Hunter/Jumper, Animal lover and advocate
Timeline
Co-Founder, Partner, Vice President of Procurement
Lola Dré LLC
10.2018 - Current
Manager, Pre-Production & Commercialization, Footwear
Ralph Lauren
07.2017 - 05.2018
Associate Manager, Commercialization, Footwear
Ralph Lauren
05.2014 - 06.2017
Assistant, Product Development, Footwear
Ralph Lauren
01.2012 - 05.2014
Sales Professional
Ralph Lauren
10.2010 - 12.2011
The Art of Shoemaking -
Ars Sutoria School
Bachelor of Science - International Business and Marketing
The University of Tampa
Study Abroad -
Florence University of The Arts
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