Summary
Overview
Work History
Education
Skills
Timeline
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Lauren Northern

Nashville,TN

Summary

Experienced and results driven Independent Sales Representative with a proven track record at Road Runners LLC, where I grew territory sales by 500%. Leveraging strong communication skills and territory management, I excelled in building relationships and understanding customer needs. Achieved status as the top sales rep in the Southeast Market through strategic planning and goal-oriented execution.

Overview

18
18
years of professional experience

Work History

Independent Sales Representative

Road Runners LLC
Nashville, Tn
12.2017 - Current
  • Grow and build relationships with new and established customers across the state of Tennessee.
  • Understand stores customer base and establish a sales plan based on the stores specific needs and growth potential in new line offerings.
  • Represented over 30 lines for the state of Tennessee and maintained growth year over year.
  • Grew Territory by 500 percent over the past 7 years
  • First sales person in the company to ever sell over two million dollars.
  • Currently top sales rep in the Southeast Market and maintained this status for the past three years.
  • Previously was a corporate buyer for multiple million dollar chain store with over one thousand locations.
  • Understands the need of buyers based on previous buyer experience.
  • Establishing and growing trusting relationships with high volume stores across the state of Tennessee.
  • Assisted in bringing in new showroom lines based on previous sales and long standing relationships.
  • Coordinated in person training programs with stores and specific vendors to grow business and teach store personal the growth potential of their brands.
  • Curate specific brand programs based on stores personal needs for sales category.
  • Self driven and motivated to grow sales in territory year over year.
  • Monthly travel planning to maximize store visits and prospecting in specific areas across the state.
  • Establish a weekly check in and growth plan for fast turning lines that need rep maintenance.
  • Stopping in stores to taking inventory and build orders to help alleviate buyer maintenance.
  • Educated customers by providing hands-on product demonstrations and explaining advantages of selling specific lines
  • Conducted daily follow-up calls to maintain store relationships and potential growth opportunites
  • Identify potential customers by attending trade-shows, for network opportunities and consistent follow up.
  • Growing customer satisfaction by providing tailored product recommendations and demonstrations for store personell.
  • Boosted sales by developing strong relationships with clients and understanding their unique needs.

Accessory and Gift Buyer

Genesco-Journeys Shoe Store Division
Nashville, TN
01.2007 - 12.2016
  • Negotiated pricing with vendors, ensuring cost-effective procurement of store goods
  • Coordinated with suppliers to maintain inventory levels and prevent any possible stock shortages
  • Analyzed market trends by visiting nationwide trade shows.
  • Improved supplier relationships by creative strategy meetings on custom products for stores
  • Grew relationships with new vendors based on pricing and delivery potential.
  • Developed purchasing strategies to align with company goals and yearly planning goals
  • Managed purchase orders and contracts, ensuring goods were accurately produced and delivered with company guidelines.
  • Collaborated with internal departments to create a cohesive growth plan company wide.

Education

Bachelor of Science - Advertising

University of Tennessee
Knoxville, TN
05-2005

Skills

  • Goal-oriented
  • Self Motivated
  • Organized with followup
  • Attention to detail
  • Time management
  • Great Communication
  • Upselling
  • Territory management

Timeline

Independent Sales Representative

Road Runners LLC
12.2017 - Current

Accessory and Gift Buyer

Genesco-Journeys Shoe Store Division
01.2007 - 12.2016

Bachelor of Science - Advertising

University of Tennessee

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Lauren Northern