Lauren Orcinolo
Belle Mead,NJ
Summary
Highly creative and passionate Social Media Specialist that brings valuable experience in creating and managing social media strategies that align with business goals. With an excellent eye for detail and proven ability to collaborate within teams and deliver impactful campaigns.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Social Media Specialist
Beach Camera
01.2016 - Current
- Enhanced customer engagement with the creation of relevant and shareable content across various platforms.
- Strategized social media campaigns for brands, helping to meet goals and reach untapped potential customers.
- Blogs
- Event Marketing.
- Met multiple deadlines using strong task prioritization skills..
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Monitored social media trends to keep strategies fresh and effective, ensuring brand stayed relevant.
- Consistently communicated with trade partners and third parties to ensure daily media requests were fulfilled including social media posts, blog posts, giveaways, etc
- Wrote engaging and successful marketing, advertising, and website copy.
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Developed monthly content calendars outlining post topics, images, and captions in advance for scheduling processes.
- Generated significant growth in follower engagement, utilizing targeted content creation and interactive posts.
Sales Associate
Ann Taylor
01.2010 - 12.2016
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Built relationships with customers to encourage repeat business.
- Managed returns, exchanges and refunds in accordance with store policy.
- Continuously served on the fundraising team to build awareness for children’s cancer through numerous St. Jude Hospital events.
- Contributed to visual merchandising efforts by creating eye-catching displays that showcased products effectively and enticed shoppers to make purchases.
- Coordinated sales promotions and events to drive store traffic and increase sales volume.
- Resolved customer complaints with patience and understanding, restoring customer confidence.
- Enhanced store revenue by consistently exceeding personal sales targets through effective customer engagement and product knowledge.
Education
Bachelor of Arts - Communications
Rider University
Lawrenceville, NJ05-2016
Skills
- Social Media Marketing
- SEO knowledge
- Customer Service
- Marketing Campaigns
- Analytics reporting
- Blogs
- Sales
- Health & Wellness
Certification
[Trauma-Informed Coaching Certification] [Moving The Human Spirit] [2024]
Timeline
Social Media Specialist
Beach Camera
01.2016 - Current
Sales Associate
Ann Taylor
01.2010 - 12.2016
[Trauma-Informed Coaching Certification] [Moving The Human Spirit] [2024]
Bachelor of Arts - Communications
Rider University
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