LAUREN RIVERO
Miami,FL
Summary
Account Development Manager with expertise in driving sales and cultivating client relationships. Proven success in creating and executing strategic initiatives that result in sustained revenue growth. Recognized for strong communication skills and cross-functional collaboration to meet corporate objectives. History of enhancing customer satisfaction and improving overall company performance.
Overview
3
3
years of professional experience
Work History
Account Development Manager
Breakthru Beverage
Miami, FL
03.2025 - Current
- Manage a portfolio of 150+ accounts across South Florida, covering a territory of more than 170 miles.
- Developed and launched a statewide mocktail program scheduled to roll out in January 2026.
- Oversee and strategically allocate a $10K budget to meet defined objectives and maximize ROI across key accounts.
- Negotiate VIP agreements to secure Red Bull exclusivity while strengthening long-term account relationships.
Sales Representative
Spirited Insiders
Miami, FL
03.2024 - 03.2025
- Cultivated strong partnerships with retail, hospitality, and distribution stakeholders to enhance market presence.
- Delivered engaging training sessions for bar and retail teams, improving product knowledge and sales techniques.
- Presented diverse portfolio of premium alcoholic beverages, effectively communicating value propositions to clients.
- Crafted targeted sales plans to achieve revenue, volume, and market penetration objectives.
- Ensured widespread availability of all products through Breakthru Beverage distribution channels.
Events Specialist
Royal Caribbean Group
Miramar, Florida
09.2023 - 09.2024
- Expertly leveraged software platforms including AS400, AffairWhere, and Pipeliner to optimize operational workflows and drive productivity.
- Developed and implemented targeted sales strategies to consistently meet or exceed quarterly revenue objectives.
- Conducted in-depth consultations with guests and travel partners to identify event preferences, customize package offerings, and align with budgetary requirements.
- Served as a key liaison with local vendors across entertainment, food and beverage, rentals, and décor, negotiating and coordinating services to deliver shoreside event experiences.
- Prepared and delivered comprehensive event reports, maintaining accuracy and timeliness to support client satisfaction and operational transparency.
Event Marketing Coordinator
LC Media Agency
Fort Lauderdale, Florida
09.2022 - 09.2023
- Led the end-to-end planning and execution of charity, corporate, and networking events, managing budgets, volunteer teams, vendor partnerships, and promotional strategies to amplify community engagement and brand visibility.
- Monitored and optimized client social media channels, driving increased brand awareness, audience engagement, and conversion rates across key platforms.
- Developed and executed targeted email marketing campaigns via Constant Contact, contributing to increased sales and audience retention.
- Partnered closely with the CEO to cultivate and strengthen client relationships, ensuring alignment with strategic marketing objectives.
- Successfully organized and executed a large-scale charity golf fundraiser at Trump National Doral, raising $25,000 to support community initiatives.
Education
Masters of Business Administration - Marketing
WILLIAM PATERSON UNIVERSITY
01.2023
Bachelor's Degree - Event Management
UNIVERSITY OF CENTRAL FLORIDA
01.2021
Skills
- Event planning and management
- Sales and negotiation
- Relationship building
- Customer service
- Microsoft Office proficiency
- Canva design expertise
- Problem solving and adaptability
- Account management strategies
- Budget management
Volunteer Experience
- Making Strides Against Breast Cancer Walk, Breast Cancer Education and Awareness - raised over $126K
- Homebass Halloween, 2020
Certifications And Awards
- Florida Notary Public
- TIPS Certified
- Dean's List 2018-2020
Timeline
Account Development Manager
Breakthru Beverage
03.2025 - Current
Sales Representative
Spirited Insiders
03.2024 - 03.2025
Events Specialist
Royal Caribbean Group
09.2023 - 09.2024
Event Marketing Coordinator
LC Media Agency
09.2022 - 09.2023
Masters of Business Administration - Marketing
WILLIAM PATERSON UNIVERSITY
Bachelor's Degree - Event Management
UNIVERSITY OF CENTRAL FLORIDA