Lauren Rutledge
Orange,CA
Summary
Accomplished sales and marketing professional with 8 years of experience consistently exceeding quotas and driving audience growth. Proven expertise in sales, account management, and marketing analytics across diverse industries. Highly skilled in pipeline management, data analysis, and maintaining detailed client records. Recognized for clear, high-impact communication and building long-term relationships that enhance customer satisfaction and drive business growth. Experienced in translating market insights into actionable strategies that unlock new consumer segments and drive profitability.
Overview
9
9
years of professional experience
Work History
Business Development Executive
Reign and Sun
Orange, CA
12.2022 - Current
- Enhanced website usability and ensured accurate inventory tracking, leading to increased customer satisfaction and smoother purchasing experiences.
- Developed and executed creative strategies to expand brand visibility and drive measurable customer engagement across multiple channels.
- Spearheaded innovative marketing campaigns, leveraging digital platforms to broaden brand reach and strengthen audience connection.
- Implemented data-driven sales strategies, resulting in significant revenue growth and improved client retention rates.
ELITE ACCOUNT EXECUTIVE
Yelp
04.2018 - 11.2022
- Partnered with businesses to drive growth through cost-per-click advertising, achieving 120% of sales quota.
- Built and maintained a high-quality lead pipeline, contributing to sustained business expansion and increased market share.
- Fostered strategic partnerships, directly contributing to improved client retention at Yelp.
- Engaged with a diverse range of business owners across multiple industries to provide customized advertising solutions.
- Leveraged data-driven insights to optimize digital advertising campaigns, maximizing ROI for small business clients and boosting key performance metrics.
NATIONAL ACCOUNTS REPRESENTATIVE
Celtic Commercial Finance
08.2017 - 03.2018
- Collaborated with C-suite executives to identify and deliver optimal financing solutions tailored to their business needs.
- Implemented strategies to educate consumers effectively.
- Maintained and expanded a robust sales pipeline, consistently exceeding quarterly quotas through strategic prospecting and relationship management.
INSIDE SALES REPRESENTATIVE
California Cushion and Carpet
07.2016 - 07.2017
- Collaborated closely with designers to ensure timely and high-quality project completion.
- Surpassed monthly sales targets through strategic selling and customer-focused solutions.
- Helped create customized solutions tailored to the unique needs of a diverse clientele, enhancing client satisfaction and loyalty.
- Acquired new clients and retained existing ones through effective cold calling, relationship building, and excellent communication skills.
- Analyzed and leveraged market trends to drive sales performance and identify new business opportunities.
Education
ASSOCIATES DEGREE -
Fullerton College
Fullerton, CA01.2013
BACHELORS DEGREE - BUSINESS MARKETING
California State University-Fullerton
Fullerton, CA01.2016
Skills
- Customer relationship management
- Analytical problem solving
- Cross-functional collaboration
- Targeted sales approaches
- Retention metric analysis
- Consumer insights research
Accomplishments
- Analyzed financial reports to identify key equipment financing strategies, resulting in measurable sales success.
- Built and maintained a strong lead pipeline, driving business growth.
- Leveraged data-driven insights to optimize advertising campaigns, maximizing ROI for small business clients and boosting key performance metrics.
- Created and executed creative strategies that expanded brand visibility and drove measurable customer interaction.
Timeline
Business Development Executive
Reign and Sun
12.2022 - Current
ELITE ACCOUNT EXECUTIVE
Yelp
04.2018 - 11.2022
NATIONAL ACCOUNTS REPRESENTATIVE
Celtic Commercial Finance
08.2017 - 03.2018
INSIDE SALES REPRESENTATIVE
California Cushion and Carpet
07.2016 - 07.2017
BACHELORS DEGREE - BUSINESS MARKETING
California State University-Fullerton
ASSOCIATES DEGREE -
Fullerton College
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