Lauren Stair
Norwood,MA
Summary
Dynamic marketing professional with a proven track record at Edge Outdoor Living, adept in digital marketing and content creation. Successfully optimized lead generation through targeted campaigns and SEO enhancements. Strong project management skills complemented by a creative eye for photography and video production, driving brand identity and engagement.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Server
The Capital Grille
Dedham, MA
10.2025 - Current
- Delivers refined, fine-dining service in a high-volume restaurant.
- Increases check averages through menu and wine recommendations.
- Maintains smooth pacing and reduced wait times through teamwork.
Marketing & Client Services Coordinator
Edge Outdoor Living
Wilmington, NC
02.2025 - 10.2025
- Increased website conversions by 280.4%, active users by 85.6%, and new users by 84.9% through SEO-driven website redesign, strategic content updates, and optimized landing pages.
- Drove consistent lead generation and sales pipeline growth by managing and optimizing Google Ads, Meta Ads, and Local Service Ads across seasonal campaigns.
- Scaled Instagram following for the Design & Install division from 200 to over 1,000 followers by executing a targeted content strategy and engagement-focused campaigns.
- Strengthened brand awareness and visual consistency by designing company uniforms, business cards for both divisions, and a new sales brochure for account executives.
Cruise Operations & Reservations Intern
Vagabond Cruise
Hilton Head Island, SC
05.2024 - 09.2024
- Drove per-guest revenue through strategic pre-boarding messaging that increased ticket upgrades and onboard purchases.
- Supported brand reputation and operational trust by maintaining safety, professionalism, and guest experience standards aboard 100+ ton vessels.
- Captured promotional photo and video content during live cruise operations for use in digital marketing.
Education
B.A.J.M.C. - Advertising, Hotel, Restaurant & Tourism Management
University of South Carolina
Columbia, SC05.2023
Skills
- Content Coordination
- Project Scheduling & Logistics
- Digital Marketing (SEO, Google Ads, Meta Ads, Local Service Ads)
- Social Media Management & Analytics
- Copywriting & Content Creation
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Photography & Video Production
- Website Management
Certification
- HubSpot Social Media Marketing
- HubSpot Inbound Marketing
- Google Ads (Google Skillshop)
- TheTradeDesk: Marketing Foundations
Affiliations
- Branding & Fundraising Officer for the UofSC Mountaineering & White Water Club
References
References available upon request.
Timeline
Server
The Capital Grille
10.2025 - Current
Marketing & Client Services Coordinator
Edge Outdoor Living
02.2025 - 10.2025
Cruise Operations & Reservations Intern
Vagabond Cruise
05.2024 - 09.2024
B.A.J.M.C. - Advertising, Hotel, Restaurant & Tourism Management
University of South Carolina