Summary
Overview
Work History
Education
Skills
Timeline
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LAUREN WICHERN

St.Louis,MO

Summary

My professional core values are integrity, learning, and security.

Methodical, resourceful, and positive team player who enjoys building strong relationships and succeeding together. Helping others achieve personal and professional growth gives me a greater sense of purpose and brings me joy.

In my current role, my team works as trusted advisors to the Salesforce Executives to strategize on programs that create a healthy pipeline and align with our YoY revenue goals. In our new GTM model, I support our Top Plays division which is designed to support the middle-deal band with longer sales cycles under the Commercial Business Services Sector at Salesforce.

I value the discussions, challenges, and relationships my everyday work brings. I feel blessed to be a part of such an innovative and progressive community of professionals.

Outside of work, my family is my compass in life and my passions lie within music, travel, and trying everything once.

Overview

7
7
years of professional experience

Work History

Manager of Sales Programs

Salesforce
02.2022 - Current
  • In FY23 collaborated with Sales SVP and AVPs to drive a 141% growth in YoY Pipegen, generating $71.2M in new business pipeline and $17.2M in closed annual contract value. 24% conversion rate across 15 total programs.
  • Analyze data and identify pipeline gaps, prescribing and prioritizing solutions to meet business problems, activate sales pipeline, and drive closed-won business.
  • Act as the chief orchestrator of extended cross-team including Marketing, Sales Strategy, Business Value Services, Partner Ecosystem, Industry Team, and solution Engineering.
    • Recognized with the Innovation Award in FY23
    • Graduate of Salesforce’s “Accelerate Leadership Program”, a year-long, virtual leadership journey focused on equipping people leaders at Salesforce with the mindset and skill set needed to build a great team, be a great person to work for, and deliver great results together.

Account Executive, Growth Business

Salesforce
11.2020 - 02.2021
  • Managed 250 accounts (AR $1M-$65M) across a prospective and install base account list.
  • Facilitated the entire sales cycle from lead generation to close, through a consultative, solution based selling method both with prospects and current customers.
  • Qualified, built, and managed accurate forecasted sales funnel while achieving sales targets on a monthly, quarterly, and annual basis to hit annual target quota of $865,468.
  • Developed and maintained trusted advisor relationship with the c-suite to maximize ROI of existing Salesforce investment while applying in depth industry knowledge to guide partnership with growth YoY.

Sr. Account Executive, Small Business

Salesforce
06.2019 - 11.2020
  • Central MVP as voted by Salesforce Executive Leadership
  • Promoted to up market accounts after 17 months in a 24 month role from exceeding quota performance and achievements in monthly and quarterly KPI goals
  • Became a trusted advisor with current and prospective customers by deeply understanding unique company challenges and digital transformation goals
  • Built rapport with C-suite executives, board members, and decision makers while maintaining multiple relationships at every account through onsite visits, networking events, cadence calls, and virtual meetings
  • Demonstrated thorough business discovery and strong industry knowledge, quantify business goals/objectives to drive ROI and business value of Salesforce platform
  • Managed the entire complex sales-cycle, often presenting the value of the full suite of Salesforce applications

Strategic Enterprise Business Development Representative

Salesforce
06.2018 - 05.2019
  • Generated $9 million in new business pipeline from outbound prospecting by creating and prioritizing strategic target lists within a defined territory and evangelizing Salesforce platform
  • Leveraged C-suite engagement and a customer centric selling approach, qualified opportunities by targeting customer challenges and business pains, working with a multi-threaded account team, and collaborating in weekly meetings
  • Completed the “High Potential” Account Executive training program, awarded to the top 5% of 100+ BDRs in AMER
  • 115% attainment for 7 consecutive months.

Sales Development Representative

Salesforce
03.2017 - 05.2018
  • Partnered with Account Executives to create pipeline and drive interest across all products sourcing $1.2 million of closed business
  • Sourced over $4.6 million in qualified leads ranging from inbound calls, chats, website downloads, content syndication from third party websites, and webinars using Salesforce CRM to organize lead data and qualification notes
  • Q2 Quota Attainment: 204%
  • Q3 Quota Attainment: 129%
  • Q4 Quota Attainment: 333

Inside Sales Specialist

Siemens PLM
05.2016 - 03.2017
  • Used sales process to prospect, engage, and close deals with merchants in various industries (Aerospace, Industrial,
  • Automotive, Consumer Products, Entertainment, etc.)
  • Executed on daily campaigns and generated 231 new business leads resulting in $4 million in pipeline
  • Involvement in a high-volume cold calling environment

Education

Bachelor of Science - American And English Literature

University of Missouri
Columbia, MO
12.2015

Skills

  • Enablement
  • Employee Engagement
  • Analytical Skills
  • Cross-functional Collaborations
  • Sales Pipeline Management Training Strategy
  • Instructional Design

Timeline

Manager of Sales Programs

Salesforce
02.2022 - Current

Account Executive, Growth Business

Salesforce
11.2020 - 02.2021

Sr. Account Executive, Small Business

Salesforce
06.2019 - 11.2020

Strategic Enterprise Business Development Representative

Salesforce
06.2018 - 05.2019

Sales Development Representative

Salesforce
03.2017 - 05.2018

Inside Sales Specialist

Siemens PLM
05.2016 - 03.2017

Bachelor of Science - American And English Literature

University of Missouri

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