Laurie Brantley
Plant City,FL
Summary
Dynamic General Manager with a proven track record at Todd Couples Superstore, excelling in operations management and team leadership. Spearheaded strategies that drove significant sales growth while enhancing customer relations. Expert in vendor negotiations and performance evaluations, fostering a high-performing team culture that consistently meets organizational goals.
Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence.
Overview
14
14
years of professional experience
Work History
General Manager
Todd Couples Superstore
Tampa, FL
02.2012 - Current
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Developed and implemented strategies to increase sales and profitability.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Directed comprehensive sales efforts to exceed revenue targets consistently while maintaining customer satisfaction levels.
- Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
- Negotiated with suppliers to secure better pricing, reducing operational costs while maintaining product quality.
- Addressed customer complaints and feedback with immediate action, turning dissatisfied customers into loyal patrons.
- Scheduled employees for shifts, taking into account customer traffic and employee strengths.
- Assisted in recruiting, hiring and training of team members.
- Interacted well with customers to build connections and nurture relationships.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Managed purchasing, sales, marketing and customer account operations efficiently.
- Supervised creation of exciting merchandise displays to catch attention of store customers.
Education
High School Diploma -
Colonial Hgh School
Orlando, FLSkills
Leadership and team building
Problem resolution
Operations management
Team player
Efficient multi-tasker
Effective leader
Time management
Training and coaching
Staff management
Customer relations
Inventory control
Staff supervision
Employee scheduling
Administrative skills
P&L management
Project management
Facility management
Consistently meet goals
Staffing
Performance evaluations
Purchasing
Recruitment
Troubleshooting expertise
Business administration
Quality management
Sales expertise
Team oversight
Marketing
Advertising and marketing
Vendor negotiations
Additional Information
I was also responsible for all advertising including 3 print ads monthly, script for radio advertising and 3/4 weekly social media posts/reels.
Worked closely with advertising representatives and graphic designers to build updated website.
Timeline
General Manager
Todd Couples Superstore
02.2012 - Current
High School Diploma -
Colonial Hgh School