Summary
Overview
Work History
Education
Skills
Timeline
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Laurie Schroeder

Wimauma,FL

Summary

Dynamic content creator and former Production Manager at Shooting Stars Post, Inc., skilled in video content creation and social media management. Proven track record in enhancing brand visibility through strategic collaborations and engaging storytelling. Adept at performance tracking, driving impactful marketing initiatives that resonate with diverse audiences.

Overview

20
20
years of professional experience

Work History

Blogger

Self-employeed
07.2017 - Current
  • Developed engaging content for diverse audiences across multiple platforms.
  • Conducted in-depth research to ensure accuracy and relevance of topics covered.
  • Implemented SEO strategies to enhance visibility and increase organic traffic.
  • Cultivated partnerships with brands for sponsored content and collaborations.
  • Hosted Influencer events for multiple businesses.
  • Hosted giveaways for multiple brands.

Boutique Owner

Urban Bridle Boutique
01.2005 - 04.2015
  • Developed and implemented marketing strategies to increase brand visibility and customer engagement.
  • Oversaw inventory management, optimizing stock levels and reducing excess merchandise.
  • Analyzed sales data to identify trends, driving strategic decisions for product offerings.
  • Managed all social media platforms.

Production Manager

Shooting Stars Post, Inc.
01.2005 - 04.2015
  • Oversaw production scheduling to optimize workflow and meet operational deadlines.
  • Analyzed production metrics to identify areas for process improvement.
  • Operated Teleprompter for all shoots.
  • Ran Accounting for company. (Quickbooks)
  • Scheduled all talent for upcoming shoots.
  • Managed social media on all platforms and website blog posts.
  • Talent for on and off camera shoots.
  • Put together storyboards for pitches to clients.

Education

Bachelor of Arts - Interpersonal Communication

University of South Florida
Tampa, FL

Skills

  • Content Writing & Editing
  • Strong Communication Skills
  • Video Content Creation (Reels, Tiktoks, etc)
  • Image Editing
  • Social Media Management (Instagram, Facebook, Tiktok)
  • Brand Collaboration & Sponsored Posts
  • Copywriting & Storyboards
  • Performance Tracking & Reporting
  • Affiliate Marketing
  • Voice & On-Air Talent
  • Pitching Clients
  • Accounting (Quickbooks)

Timeline

Blogger

Self-employeed
07.2017 - Current

Boutique Owner

Urban Bridle Boutique
01.2005 - 04.2015

Production Manager

Shooting Stars Post, Inc.
01.2005 - 04.2015

Bachelor of Arts - Interpersonal Communication

University of South Florida

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Laurie Schroeder