Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Lauryn Haines

Scottsdale,AZ

Summary

Visual Merchandising and Marketing professional with expertise in brand strategy and execution of large-scale merchandising programs. Proven track record in creating engaging in-store experiences that align with business objectives, driving significant sales performance. Strong collaboration skills with cross-functional teams, ensuring brand consistency across all channels. Currently pursuing a Master’s degree in Fashion Marketing, enhancing business acumen and creative vision to deliver measurable results.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Marketing Coordinator

LHH Recruitment Solution
Phoenix, Arizona
04.2025 - 09.2025
  • Coordinated all inline resets across hardgoods, consumables, and specialty categories.
  • Attended Merchandising Marketing meetings to ensure awareness of upcoming resets and signage needs.
  • Developed detailed in-store signage briefs after MM4 to facilitate execution processes.
    Secured necessary artwork from vendors, ensuring compliance with brand specifications.
  • Collaborated with the space planning team to establish store counts and required sign dimensions.
  • Set up mock-ups for signage before MM5 and MM6 meetings for stakeholder review.
  • Communicated updates in Workfront following brief submissions to keep stakeholders informed.

Visual Merchandising Specialist

Lululemon
Corte Madera, CA
10.2022 - 10.2024
  • Developed and implemented innovative visual merchandising strategies to boost sales and elevate customer experience.
  • Created impactful in-store displays, window arrangements, and mannequin styling to highlight products.
  • Maintained cleanliness and organization within store environment to enhance shopping experience.
  • Provided leadership with feedback on visual merchandising standards to optimize store performance.
  • Ensured correct labeling of merchandise in compliance with company policy.

Marketing Manager

Sunset Studios / Artmattegyle
Los Angeles, CA
01.2021 - 07.2022
  • Developed and implemented marketing plans for new products.
  • Analyzed market trends to identify potential opportunities for growth.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Managed social media accounts and campaigns.
  • Researched emerging technologies in the digital marketing space.

Education

Master of Arts - Fashion Marketing

Academy of Art University
San Francisco, CA
05-2026

Bachelor of Science - Marketing

Cal State University of Northridge
Northridge, CA
05.2022

Bachelor of Science - Fashion And Merchandising

California State University of Northridge
Northridge, CA
05.2022

Skills

  • Project planning
  • Adobe Illustrator
  • Microsoft Office
  • Excel
  • Sales and marketing
  • Database management
  • Vendor Collaboration
  • Retail Merchandise Buying
  • SEO
  • Interior Retail Displays
  • Merchandising Plan Development
  • Brand Marketing
  • Marketing campaign management
  • Customer relationship management (CRM)
  • Brand promotion
  • Web analytics
  • Document processing
  • Data transcription

Certification

Certification in Google Project Management

Timeline

Marketing Coordinator

LHH Recruitment Solution
04.2025 - 09.2025

Visual Merchandising Specialist

Lululemon
10.2022 - 10.2024

Marketing Manager

Sunset Studios / Artmattegyle
01.2021 - 07.2022

Master of Arts - Fashion Marketing

Academy of Art University

Bachelor of Science - Marketing

Cal State University of Northridge

Bachelor of Science - Fashion And Merchandising

California State University of Northridge

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