Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Layne Christian

Summary

Energetic and creative, with a knack for crafting engaging content and connecting with diverse audiences. In-depth understanding of social media trends and platforms, including proficiency in content scheduling and community management tools. Committed to driving brand growth and enhancing online presence through innovative strategies.

Overview

Work History

Social Media Account Manager

Kreative Media
  • Created monthly performance reports, highlighting key metrics and growth opportunities.
  • Increased brand visibility through strategic social media campaigns and content curation.
  • Managed and organized photo shoot schedules, ensuring efficient execution and alignment with brand goals.
  • Curated and posted organic content across multiple platforms, enhancing brand presence.
  • Built and maintained strong client relationships, ensuring satisfaction and tailored solutions.

Marketing Manager

Aggieland Outfitters
  • Developed and implemented strategies to drive foot traffic across all store locations, boosting in-store engagement.
  • Conceptualized and managed events to elevate brand awareness and strengthen customer loyalty.
  • Directed and mentored a high-performing social media team, driving increased online engagement and fostering brand growth through strategic content planning and execution.
  • Designed and curated content for multiple social media platforms, enhancing brand visibility.
  • Managed campaign timelines and budgets, ensuring alignment with strategic business objectives.

Digital Marketing Intern

Dynamic Sports Training
  • Developed and implemented a comprehensive marketing plan that generated multiple revenue streams and expanded market reach.
  • Established and managed a strong social media presence for DST, driving brand awareness and engagement across key platforms.
  • Led the successful launch of the Elbow Enforcer device by designing and executing impactful content to engage target audiences.
  • Contributed to the development of the Elbow Enforcer website, ensuring alignment with brand strategy and user experience.

Education

Bachelor of Science - Sports Management

Texas A&M University
College Station, TX
05-2024

Skills

  • Content scheduling
  • Social media strategy
  • Brand awareness
  • Verbal and written communication

Accomplishments

  • 2023 NCAA Mens Basketball Final Four - Houston, TX
  • Walt Disney World College Program - Orlando, Florida
  • Aggie Gems Women's Organization - Texas A&M
  • Sports Management Society - Texas A&M
  • National Society of Leadership and Success - Texas A&M

Timeline

Social Media Account Manager

Kreative Media

Marketing Manager

Aggieland Outfitters

Digital Marketing Intern

Dynamic Sports Training

Bachelor of Science - Sports Management

Texas A&M University
Layne Christian